Pertanika J. Soc. Sci. & Hum. 25 (2): 647 - 662 (2017) ISSN: 0128-7702 © Universiti Putra Malaysia Press SOCIAL SCIENCES & HUMANITIES Journal homepage: http://www.pertanika.upm.edu.my/ Article history: Received: 13 May 2016 Accepted: 10 November 2016 ARTICLE INFO E-mail addresses: mizanmgt@gmail.com (Rahman, M. M.), mohani@upm.edu.my (Abdul, M.), nazman@upm.edu.my (Ali, N. A.), muddin@metrouni.edu.bd (Uddin, M. J.), saidurmgt@gmail.com (Rahman, M. S.) * Corresponding author Employees’ Retention Strategy on Quality of Work Life (QWL) Dimensions of Private Commercial Banks in Bangladesh Rahman, M. M. 1 *, Abdul, M. 2 , Ali, N. A. 1 , Uddin, M. J. 3 and Rahman, M. S. 3 1 Faculty of Economics and Management, Department of Management and Marketing, Universiti Putra Malaysia, 43400 Serdang, Malaysia 2 Institute for Social Science Studies, Universiti Putra Malaysia, 43400 Serdang, Malaysia 3 Department of Business Administration, Metropolitan University, 3100 Sylhet, Bangladesh ABSTRACT Quality of Work Life (QWL) is a philosophy on employees’ organizational life satisfaction. Retention of experienced and trained employees is a challenging task for all organizations, especially for banking organizations. This research paper aims at identifying underlying dimensions of QWL program that shape employees’ retention strategy in Private Commercial Banks (PCBs) in Bangladesh. The study is mainly based on primary data obtained through a structured questionnaire on 200 employees working at PCBs. Independent and dependent variables on a fve - point “Likert -Type Scale” specifes how strongly the respondents agree or disagree with statements. Several statistical tools and techniques such as descriptive analysis, Exploratory Factor Analysis (EFA), Zero Order Karl Pearson’s correlation analysis and Ordinary Least Square (OLS) multiple regression analysis have been used to determine empirical fndings and draw a conclusion. The fndings of the study shows the effects which can impinge on employees’ retention strategy with the dimensions (maintenance and supervisory) being particularly signifcant. The authority of PCBs in Bangladesh should address these dimensions to retain their experienced and trained employees. Keywords: Private Commercial Banks, Retention Strategy, Quality of Work Life and Maintenance Factors INTRODUCTION Quality of Work Life (QWL) is a slogan that has gained importance since the industrial revolution (Patil & Swadi, 2014). An effective QWL is a tool to improve working brought to you by CORE View metadata, citation and similar papers at core.ac.uk provided by Universiti Putra Malaysia Institutional Repository