Contemporary Economic Policy
(ISSN 1074-3529)
Vol. 21, No. 1, January 2003, 25–40
© Western Economic Association International
TO TAX OR NOT TO TAX?
THE CASE OF ELECTRONIC COMMERCE
DONALD BRUCE, WILLIAM FOX, and MATTHEW MURRAY*
Despite the intensifying debate over the taxation of Internet commerce, the relevant
issues have not been given a systematic treatment in the context of the literature on
optimal taxation. This article presents such an analysis and investigates separately
the taxation of business purchases of intermediate goods, the taxation of consumer
purchases of final goods and services, and the various issues of administration and
compliance costs as they apply to the development of e-commerce. The authors
conclude that generally the optimal tax literature cannot be used in support of a
blanket tax exemption for Internet purchases. Certain conditions could lead to the
optimality of an exemption, but those conditions are not likely to be met in practice.
(JEL H21, H71)
I. INTRODUCTION
The sales tax treatment of goods and ser-
vices purchased via the Internet has attracted
attention far beyond that normally afforded
to issues of state and local taxation. The
discussion is motivated by widely different
objectives, with some seeing the issue as how
to create the best tax structure, some as a
means to reduce the size of government, and
others as a way to give preferential tax treat-
ment to a particular industry.
A number of the participants in the debate
have made claims, apparently based on opti-
mal tax theory, about the appropriateness of
taxing transactions through e-commerce. It is
somewhat surprising, then, that the question
of Internet taxation has not received a thor-
ough and systematic treatment in the context
of the diverse body of optimal tax literature.
*
The authors thank James Alm, Gary Anders, Austan
Goolsbee, the editor, and one anonymous referee for
insightful comments on an earlier draft.
Bruce: Research Assistant Professor, Center for Business
and Economic Research, University of Tennessee,
100 Glocker Building, Knoxville, TN 37996-4170.
Phone 1-865-974-5441 ext. 6088, Fax 1-865-974-3100,
E-mail dbruce@utk.edu
Fox: Director, Center for Business and Economic Re-
search, University of Tennessee, 100 Glocker Build-
ing, Knoxville, TN 37996-4170. Phone 1-865-974-
6112, Fax 1-865-974-3100, E-mail billfox@utk.edu
Murray: Associate Director, Center for Business
and Economic Research, University of Tennessee,
100 Glocker Building, Knoxville, TN 37996-4170.
Phone 1-865-974-6084, Fax 1-865-974-3100, E-mail
mmurray1@utk.edu
This article seeks to add to the discussion by
examining what contributions the optimal tax
literature provides for design of sales taxes on
electronic commerce. The authors note which
arguments are and are not supported by opti-
mal tax theory and the rather unlikely condi-
tions under which an exemption for Internet
commerce might be warranted.
Following a brief overview of the current
sales and use tax system and a summary of
the Internet Tax Freedom Act (ITFA), the
article addresses the following questions:
• Should local and remote purchases of
final goods and services be taxed differently
on efficiency grounds?
• Should local and remote purchases of
final goods and services be taxed differently
on equity grounds?
• How should intermediate transactions
be taxed?
• How do administrative and compliance
costs affect optimal tax considerations?
• How does uncertainty affect optimal tax
considerations?
• Are there nonoptimal tax considera-
tions?
ABBREVIATIONS
B2B: Business-to-Business
B2C: Business-to-Consumer
ITFA: Internet Tax Freedom Act
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