Metaphor and Symbol, 25: 93–113, 2010
Copyright © Taylor & Francis Group, LLC
ISSN: 1092-6488 print / 1532-7868 online
DOI: 10.1080/10926481003716000
HMET 1092-6488 1532-7868 Metaphor and Symbol, Vol. 25, No. 2, March 2010: pp. 0–0 Metaphor and Symbol
Analogical Symbols: The Role of Visual Cues
in Long-Term Transfer
Role of Visual Cues in analogical problem solving Chen et al.
Zhe Chen
University of California, Davis
Lei Mo
South China Normal University
Ryan Honomichl
Hiram College
Myeong-Ho Sohn
George Washington University
We are reminded of relevant stories, tales, or symbols from long-term memory when facing a novel
problem our daily lives. Visual cues are 1 tool known to facilitate reminding. In 2 experiments, Chinese
students, who had experienced a folk tale many years ago during childhood, were asked to solve an
analogous problem. We tested the hypothesis that a visual cue can help bridge the gap between a
novel problem and a source analogy experienced in the distant past. Different types of cues proved
to have distinct influences on components of analogical problem solving. This research suggests that
analogical representational features of a story or problem can be stored in long-term memory and
can be activated by visual cues. The implications of these findings for theories that point to percep-
tual or grounded, rather than decontextualized structures in knowledge representation are discussed.
We often use visual information to improve our memory and make connections between old and
new knowledge. Examples include tying a knot on a finger (Shanon, 1990) and examining a
visual pun to connect two distinct, but related, concepts (Abed, 1994). The mechanisms related
to how visual information can facilitate reminiscence and bridge the gap between the old and the
new have been studied extensively in cognitive science (Holyoak & Thagard, 1995; Larkin &
Simon, 1987; Pedone, Hummel, & Holyoak, 2001). One area of research that has focused on this
in particular is analogical problem solving. This literature has shown that people can use infor-
mation from a source problem in solving analogous problems (e.g., Catrambone, 1996; Gick &
Holyoak, 1980; Reed, 1987). However, other studies have revealed that even short-term transfer
within the same laboratory setting rarely occurs (e.g., Reed, Ernst, & Banerji, 1974). These
Address correspondence to Zhe Chen, Department of Human and Community Development, University of California,
Davis, 1 Shields Ave., Davis, CA 95616-8523. E-mail: zhechen@ucdavis.edu