ICT in improving reading comprehension 239 PAIDEIA XXI PAIDEIA XXI Vol. 11, Nº 1, Lima, enero-junio 2021, pp. 239-246 ISSN Versión Impresa: 2221-7770; ISSN Versión Electrónica: 2519-5700 REVIEW ARTICLE / ARTÍCULO DE REVISIÓN BUSINESS COMPETENCE COEFFICIENT-3CA COEFICIENTE DE COMPETENCIA EMPRESARIAL-3CA Yadira Argota-Pérez 1* & George Argota-Pérez 2 1 Empresa de Servicios Profesionales y Tecnológicos (ESAC). La Habana, Cuba. cm8lmp64@ gmail.com. 2 Centro de Investigaciones Avanzadas y Formación Superior en Educación, Salud y Medio Ambiente ¨AMTAWI¨. Perú. george.argota@gmail.com. * Corresponding Author: cm8lmp64@gmail.com Yadira Argota-Pérez: https://orcid.org/0000-0002-0800-4394 George Argota-Pérez: https://orcid.org/0000-0003-2560-6749 ABSTRACT doi:10.31381/paideia.v11i1.3889 The aim of the study was to propose the coeffcient of business competitiveness- 3CA. The study was carried out from January to March 2021 where the ScienceDirect website was reviewed, introducing the following keywords in Spanish and English: model, coeffcient, business competitiveness. 75 scientifc articles were considered between the period 2015 to 2020 where 20 scientifc journals were consulted. From the hermeneutical assessment of scientifc publications, the coeffcient of business competitiveness-3C is established, which considered three dimensions of capacity competencies variables: 1 st ) production, 2 nd ) marketing, and 3 rd ) recognizable income. Each dimension of capacity competence showed for its analysis, more than one indicator which were weighted in three levels: I) low (0.2; II), medium (0.6) and III) high (1.0). The coeffcient of business competitiveness-3CA showed three ranges: 1 st ) 0.2-0.8; 2 nd ) 0.9-2.2 and 3 rd ) 2.3-3.4 where the frst indicates that business competitiveness is insuffcient, the second will be satisfactory, while the third is excellent. It is concluded that the coeffcient of business competitiveness-3CA guarantees the excellence of processes and services from any factor that is intended to be analyzed in the indicators, since its weighting distinguishes the possibility that the company itself can be measured. Keywords: business competition – connection – productivity – society http://revistas.urp.edu.pe/index.php/Paideia