Manufacturing in Networks-
Competitive Advantages for Virtual
Enterprises
Dr.-Ing. Dipl.-Wirt.-Ing. W. Sihn
Fraunhofer Inst. ! Manu! Engineering and Automation (IPA)
Nobelstr. 12, D-70569 Stuttgart, Phone: +49 711 970 1964,
Fax: +49 711 9701002, e-mail address: whs@ipa.fhg.de
Abstract
Typical aspects of global competition are the regionally different production factors
and varying demands on product function, quality and perfonnance. Success is not
only a matter of consistent market orientation but increasingly depends on regional
contributions to production and employment. Crucial success factors are
cooperation, the availability of components in a country, the use of the existing
infrastructure, etc. Thus, many companies are building up international production
capacities or shifting them to foreign regional markets to sell their products not
only at home but also in international markets. They fonn global networks to
which independent partners contribute their individual core competencies.
The following article describes approaches to activate perfonnance potentials
absolutely necessary in the global competition. Virtual enterprises allow a close-to-
the-customer production together with extremely flexible capacities and short
shipping times. Especially for SME this is a chance to participate in the global
competition to their maximum advantage. This article shows the benefits of virtual
enterprises. It describes the life cycle of a virtual enterprise dealing with key aspects
from the creation to the management of such an organisation.
Keywords
Virtual enterprises, small and medium-sized enterprises, cooperating networks
The original version of this chapter was revised: The copyright line was incorrect. This has been
corrected. The Erratum to this chapter is available at DOI:
© IFIP International Federation for Information Processing 1998
10.1007/978-0-387-35321-0_72
U. S. Bititci et al. (eds.), Strategic Management of the Manufacturing Value Chain