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International Journal of Academic Research in Accounting, Finance and Management Sciences
Vol. 9, No.3, July 2019, pp. 10–16
E-ISSN: 2225-8329, P-ISSN: 2308-0337
© 2019 HRMARS
www.hrmars.com
To cite this article: Kusumaningrum, T. M., Isbanah, Y., Paramita, R. A. S. (2019). Factors Affecting Investment
Decisions: Studies on Young Investors, International Journal of Academic Research in Accounting, Finance and
Management Sciences 9 (3): 10-16
http://dx.doi.org/10.6007/IJARAFMS/v9-i3/6321 (DOI: 10.6007/IJARAFMS/v9-i3/6321)
Factors Affecting Investment Decisions: Studies on Young Investors
Trias Madanika Kusumaningrum, Yuyun Isbanah, R. A. Sista Paramita
Management Department, Universitas Negeri Surabaya, Indonesia, E-mail: triaskusumaningrum@unesa.ac.id
Abstract
This study aims to examine the factors that influence investment decisions. This study uses financial literacy
and investment experience variables as independent variables, risk tolerance as an intervening variable and
investment decisions as the dependent variable. This research is a quantitative study using primary data,
with data collection techniques using questionnaires. The population in this study was novice investors in the
Economic faculty. Data were analyzed using partial least square analysis. This research is expected to provide
benefits to investors for investment decision making.
Key words
Financial literacy, investment experience, risk tolerance, investment decisions
Received: 25 Aug 2019
© The Authors 2019
Revised: 04 Sep 2019
Published by Human Resource Management Academic Research Society (www.hrmars.com)
This article is published under the Creative Commons Attribution (CC BY 4.0) license. Anyone may
reproduce, distribute, translate and create derivative works of this article (for both commercial and
non-commercial purposes), subject to full attribution to the original publication and authors. The full
terms of this license may be seen at: http://creativecommons.org/licences/by/4.0/legalcode
Accepted: 08 Sep 2019
Published Online: 17 Sep 2019
1. Introduction
Investment is a number of funds issued in the hope of gaining profits in the future. Investment
according to the time dimension is divided into two, namely long-term investments with instruments on
real assets such as land, buildings, office equipment, vehicles, investments in stocks and bonds. While
short-term investments are investments in current assets such as cash, accounts receivable, inventory, and
securities. Before investors decide to invest in short-term or long-term investments, there are certain
considerations that underlie that decision. Investment decision making is often influenced by intuitive
thoughts or emotions rather than logic. Using cognitive perception taken through shortcuts, and only
determined by themselves, they will act under the influence of various psychological factors (Sönmez,
2010). Based on data from the PT Kustodian Sentral Efek Indonesia (KSEI) (2017), it is noted that the
number of Single Investor Identification (SID) investors broke the 1,000,000 figure in 2017, while in 2016 it
was 891,070. the increase in the number of SIDs indicates that the interest of the local community in
investing in the capital market, especially stock transactions has increased. In relation to investment
decisions, related theories are the behavioral finance theory. Shefrin (2000) defines behavior finance as a
study that studies how psychological phenomena influence the financial behavior of stock players
(practitioners) and how humans actually behave in a financial setting (Nofsinger, 2001). Tanvir et al. (2016)
mention in their study that in behavior finances contexts, especially emotion and perception can affect
decision making from different perspectives. They found out that emotion intelligence has significance
impact on investment decisions and plays a vital role in selection of securities decisions of investments.
Investment decisions are closely related to financial management decisions. Financial management is
part of financial literacy. Creating financial literacy intervention is an obvious and a common-sense
response to the increased complexity of the financial world. Financial literacy is an important issue at all