http://bas.sagepub.com/ Business & Society http://bas.sagepub.com/content/44/3/318 The online version of this article can be found at: DOI: 10.1177/0007650305278088 2005 44: 318 Business Society Agnes Nairn and Pierre Berthon Affecting Adolescence: Scrutinizing the Link between Advertising and Segmentation Published by: http://www.sagepublications.com On behalf of: International Association for Business and Society can be found at: Business & Society Additional services and information for http://bas.sagepub.com/cgi/alerts Email Alerts: http://bas.sagepub.com/subscriptions Subscriptions: http://www.sagepub.com/journalsReprints.nav Reprints: http://www.sagepub.com/journalsPermissions.nav Permissions: http://bas.sagepub.com/content/44/3/318.refs.html Citations: What is This? - Aug 3, 2005 Version of Record >> at SAGE Publications on August 22, 2014 bas.sagepub.com Downloaded from at SAGE Publications on August 22, 2014 bas.sagepub.com Downloaded from