Article Shame and self-conscious emotions in Japan and Australia: Evidence for a third shame logic Rhiannon Thomas Monash Health, Melbourne, Australia Russell Deighton The Cairnmillar Institute, Melbourne, Australia Masashi Mizuno Tokyo Kasei University, Japan Sosei Yamaguchi and Chiyo Fujii National Center of Neurology and Psychiatry, Tokyo, Japan Abstract Few studies have examined the more nuanced experiential facets of self-conscious emo- tion from a cross-cultural perspective. The present study’s aim was to investigate shame and embarrassment experiences in relation to shame logics (or appraisals), shame ante- cedents and intensity across cultures in Australia and Japan, drawing on Fessler’s Dual Logics Model of Shame (Fessler, 2004), and applying a new instrument (The Self- Conscious Emotion Questionnaire). There were 157 participants from two cultures, Japan (75) and Australia (82) who completed both paper-based and web-based question- naires. Previous findings showing a higher experienced shame intensity found in Japan were corroborated across all shame and embarrassment logics. While the logic of ‘norm non-conformity’ was the strongest logic in both cultures, the logic of ‘status lowness’ was prominent in Japan but not Australia, and the novel logic of ‘broken positive assumptions about the self’ was prominent in both cultures. Shame in Japan appeared to be stronger Corresponding author: Russell Deighton, The Cairnmillar Institute, Melbourne, Australia. Email: russell.deighton@cairnmillar.edu.au Culture & Psychology 0(0) 1–16 ! The Author(s) 2019 Article reuse guidelines: sagepub.com/journals-permissions DOI: 10.1177/1354067X19851024 journals.sagepub.com/home/cap