100 Zuzana Kvitkova A Received: May 2019 | Accepted: July 2019 DOI: 10.5937/turizam23-21570 Abstract Word-of-mouth is an important factor in all phases of the purchase decision-making process. As the web 2.0 came in, online reviews platforms grew up and started signifcantly infuenc- ing the travel behavior in the last years, including gastronomy. Te largest platform is Tripad- visor.com. With respect to worldwide usage and importance of Tripadvisor.com in the tourism sector, this was chosen as a base for the research of restaurant reviews. Tis study aims to iden- tify whether there are diferences in the satisfaction level with the restaurants between lan- guage groups. Prague is the top highlight of the tourism ofer of the Czech Republic. Te capital is also a leader in regards to quality and luxury services, gastronomy is no exception. Accord- ing to Tripadvisor.com, there are almost 120 restaurants ofering fne dining and most of them ofer a good quality according to the reviews. Tis type of restaurants for the high-end custom- ers was analyzed to identify the most demanding language groups and the less critical lan- guage groups. Te German, Spain, Italian, French and Czech language were analyzed. With some limitations, we can assign the language to a nationality. Te average evaluation for each language is calculated and the statistical tests are made to confrm the fndings. Keywords: restaurants, online reviews, language-specifc Introduction Tourism of nowadays is strongly infuenced by the internet and diferent mobile applications. Te behavior of tourists changes as the new possibilities arise. To make the right decision and to choose the best valuable product is one of the most important issues of today’s tourists. In this process, the word-of-mouth can help. Word-of-Mouth (WOM) is an informal commu- nication towards customers about usage of particular goods or services or about the sellers (Westbrook, 1987). In tourism we are mostly concerned about services and word-of-mouth has an important infuence on decision-making in tourism. Recommendations and reviews of destinations, hotels and restaurants play a role in the whole process, starting with inspiration TURIZAM Volume 23, Issue 2 100–106 (2019) ORIGINAL SCIENTIFIC PAPER Language-specifc Di fferences in Online Reviews – Case of Fine-dining Prague Restaurants A Metropolitan Univesity of Prague, Dubečská 900/10, 100 31 Praha, Czech Republic, Corresponding author: zuzana.kvitkova@mup.cz