Human Systems Management 37 (2018) 7–13
DOI 10.3233/HSM-171781
IOS Press
7
Human contribution to service quality
in West Bengal’s luxury hotels
Dipa Banerjee
∗
and Debasish Biswas
∗
Department of Business Administration, Vidyasagar University, West Bengal, India
Abstract. This article substantiates employees’ contribution to customer satisfaction of hotel guests. The reported study’s
purposefulness has been to evaluate the relative importance of the personnel component in achieving service quality and
customer satisfaction in luxury hotels. Data were collected from 500 guests at 24 luxury hotels West Bengal, India. Seven
common factor measurement models are deemed robustly reliable in determining hotel performance. The results are validated
using Structural Equation Modelling (SEM) applied to hotel-guest perceptions that pertain to service quality and customer
satisfaction.
Keywords: Personnel, service quality, customer satisfaction, structural equation modeling, hotel
Ms. Dipa Banerjee, has over 15
years of rich experience in aca-
demics, training and development.
She is imparting lecturers in the
area of Functional Management and
Organizational Behaviour in Private
Management Colleges. She is cur-
rently perusing her doctoral research
in the area of Strategic Management
and Human Resource Management.
She has to her credit several published
research articles at national and inter-
national conferences and journals.
Dr. Debasish Biswas, presently serv-
ing as an Assistant Professor in the
Department of Business Adminis-
tration, Vidyasagar University. Dr.
Biswas qualified UGC-NET in the
field of Human Resource Man-
agement. He was awarded M.Phil
in Commerce. Dr. Biswas served
as a Full Time Lecturer in the
Department of Management, Univer-
sity of North Bengal, West Bengal.
His areas of specializations are
Accounting and Financial Manage-
ment, Human Resource Management,
Industrial Relations and Quantitative Techniques. Dr. Debasish
Biswas is prolific researcher. He has contributed 65 research
∗
Corresponding authors. Ms. Dipa Banerjee, Research
Scholar, Department of Business Administration, Vidyasagar
University, West Bengal, India. Tel.: +91 9046294632; E-mail:
dipa.2003@gmail.com and Dr. Debasish Biswas, Assistant Profes-
sor, Department of Business Administration, Vidyasagar Univer-
sity, West Bengal, India. Tel.: +91 9832362955; E-mail: debasish
762010@yahoo.com.
articles in different interdisciplinary areas of management in dif-
ferent National Seminars and Conferences. He has authored 30
research articles in National and International journals of repute.
He acted as Resource person and Chairperson in different National
and International Seminars in different parts of India. He is a life
member of Indian Commerce Association, International Business
Studies Academia (IBSA, Durgapur) and All India Accounting
Association, Kolkata. He has authored five books. He received
Best Business Academic of the Year Award -2016 (Gold Medal) at
the 69th All India Commerce Conference, organized by Lucknow
University.
1. Importance of the study
The main focus of the study is to evaluate the rel-
ative importance of personnel components through
service quality, which leads to customer satisfac-
tion. Using Structural Equation Modeling (SEM),
we found significant positive relations among the
personnel components, service quality and customer
satisfaction. Also the results of this study showed
that service quality has a relationship with customer
satisfaction.
2. Review of literature
At the individual level, SEM is particularly appro-
priate for tourism research because the factors
influencing tourism demand are linked to personal
determinants of consumer behaviour [14]. This may
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