DOI: 10.52279/jlss.04.03.429440 Page | 429 Journal of Law & Social Studies 2022 Journal of Law & Social Studies (JLSS) Volume 4, Issue 3, pp 429-440 www.advancelrf.org Who can Practice Islamic Entrepreneurship: A Review of Recent Literature on Personality Traits Asif Yaseen Professor of Management, Department of Commerce, B. Z. University Multan. Email: asifyaseen@bzu.edu.pk Gohar Mahmood PhD Scholar, Department of Commerce, B. Z. University Multan. Email: goharmahmood@gcuf.edu.pk Khawar Naheed Assistant Professor of Commerce, Department of Commerce, B. Z. University Multan. Email: khawarnaheed@bzu.edu.pk Abstract Does personality matter when entrepreneurship endeavors are driven by Islamic values and religious practices? To understand this, the study reviewed the research on the relationship between personality and practicing Islamic Entrepreneurship. More specifically, the study proposed a conceptual model after reviewing the literature to show what personality traits and characteristics become important when Islamic religious values and practices guide entrepreneurial activities, therefore, appear as critical contextual factors. The study identified traits and characteristics such as initiative, excellence, honesty, patience, knowledge, ethics, social responsibility, and customer orientation having a robust relationship with the manifestation of opportunity exploration and opportunity exploitation when individuals adhere to Islamic values system during the business venturing. Though, personality research in the field of Entrepreneurship is criticized, however, religion as a contextual variable shapes personality towards the way how Entrepreneurship is practiced. The study is concluded with the limitation and future lines of inquiry. Keywords: Entrepreneurship, Islamic values, Islamic religious practices, Personality Traits, Opportunity Identification, Opportunity Exploitation Introduction Entrepreneurship refers to sensing, evaluating and exploiting business opportunities with the aim of generating profits to significantly contribute for the economic uplift of a country (Shane & Venkataraman, 2000). The identification and the pursuit of business opportunities is a difficult challenge, and it requires creative agency (Kimjeon & Davidsson, 2021). Accordingly, the research investigates how technological onslaught (Grégoire & Shepherd, 2012), regulatory changes (Eberhart et al., 2017), socio-cultural trends (Hiatt et al., 2009) and changes to the natural