Full Terms & Conditions of access and use can be found at https://www.tandfonline.com/action/journalInformation?journalCode=pecp21 Journal of Cognitive Psychology ISSN: (Print) (Online) Journal homepage: https://www.tandfonline.com/loi/pecp21 Processing visual metaphors in advertising: an exploratory study of cognitive abilities Geoffrey Ventalon , Grozdana Erjavec & Charles Tijus To cite this article: Geoffrey Ventalon , Grozdana Erjavec & Charles Tijus (2020): Processing visual metaphors in advertising: an exploratory study of cognitive abilities, Journal of Cognitive Psychology, DOI: 10.1080/20445911.2020.1817038 To link to this article: https://doi.org/10.1080/20445911.2020.1817038 Published online: 04 Sep 2020. Submit your article to this journal Article views: 10 View related articles View Crossmark data