Vol. 13, No.2, 31 Agustus 2023: 239-245
https://jurnal.ugm.ac.id/kawistara/index
https://doi.org/ 10.22146/kawistara.75874
ISSN 2088-5415 (Print) l ISSN 2355-5777 (Online)
Submitted:30-06-2022; Revised: 02-08-2023; Accepted:02-08-2023
Kawistara
Jurnal
The Journal of Social Sciences and Humanities
Copyright© 2023 THE AUTHOR (S). This article is distributed under a Creative Commons Attribution-Share Alike 4.0 International
license. Jurnal Kawistara is published by the Graduate School of Universitas Gadjah Mada.
The Socio-Economic Benefits of Community-based
Mangrove Ecotourism in Lontar Village, Serang Regency
Encep Saefullah*
1
, Syamsul Hidayat
2
, and Fatari
3
Management Study Programme of Universitas Bina Bangsa, Serang
Malik Fatoni
4
Government Science Study Programme of Universitas Bina Bangsa, Serang
Nani Rohaeni
5
Accounting Study Programme of Universitas Bina Bangsa, Serang
*Corresponding Author: encep.saefullah@binabangsa.ac.id
ABSTRACT Ecotourism has been increasingly recognized as providing benefits not only in preserving the natural
environment but can also improve the economy of local communities. To validate this assumption, the purpose of this
study is to evaluate the implementation of Mangrove ecotourism in Lontar Village, Tirtayasa District, Serang Regency
and its benefits to the community. The research method uses a qualitative descriptive method. The sample for this
study was 70 respondents by asking questions using a questionnaire sheet in the form of Criteria and Indicators
for Indonesian Ecotourism (KIEI) Year 2009. Data on potential came from field observations taken in the mangrove
ecotourism area of Lontar Village. To verify ecotourism studies, the technique used is a formative evaluation of ongoing
ecotourism activities with the application of KIEI. The results of this study indicate that based on the 5 criteria for
managing ecotourism according to the KIEI guidelines, the results of the implementation of conservation activities were
46.32% sufficient, participation 48.41% good, education and recreation 47.73% good, economy 45.19% sufficient. , and
control of 43.91% less category. Based on the research results, tourists and the community strongly agree that the socio-
economic benefits of community-based ecotourism management are 44.40%.
KEYWORDS Ecotourism; Lontar Village; Mangroves.
INTRODUCTION
Tourism sector has been seen as an
alternative to increase the economic level
of society and being able to alleviate poverty
(Yuty, 2008), tourism can also be relied upon
to improve people’s welfare and national
development (Primadany, 2013). The current
tourism concept is conventional tourism,
because it only seeks economic benefts
(Widowati & Nadra, 2013) and often damages
natural ecosystems. To prevent this, another
alternative is needed in creating community-
based sustainable tourism (Pornprasit &
Rurkkhum, 2019; Sri Wahyuni et al., 2023) by
continuing to prioritize nature conservation
(Widowati & Nadra, 2013).
Then, nowadays the concept of
ecotourism is increasingly popping up
in various regions which are alternative
tourism and offer forms of tourism
that are friendly to natural and cultural
sustainability. Ecotourism is a responsible
tourism activity that is primarily based on
nature tourism activities, by also including
some rural tourism activities and cultural
tourism (Wood, 2002). Through ecotourism,
tourists and all components related to
organizing tourism are invited to be more
sensitive to environmental and social issues