FSPC () pp. 00–00 Intellect Limited 2022 Fashion, Style & Popular Culture Volume Number www.intellectbooks.com 1 © 2022 Intellect Ltd Article. English language. https://doi.org/10.1386/fspc_00147_1 Received 1 December 2021; Accepted 1 June 2022 RASIKA BHOJ Symbiosis Institute of Design RIYA THAPA Symbiosis Institute of Design ARITRIKA ROY CHOWDHURY Symbiosis Institute of Design Effects of recreation of subcultures on social media on the subculture, inter- subculture community and intra-subculture community individuals ABSTRACT In order to create their social identity, humans have a tendency to express their feelings and self in the form of views and opinions that they expect from their immediate society. In today’s tech-savvy world, social media has become the most important platform for expressing one’s feelings, experiences and creating self- identity. Subcultures based on these online identities have a direct or indirect effect on fashion, subculture, intercommunity (individuals within the subculture KEYWORDS self-expression social media subculture re-creation subculture community online subcultures fashion trends FSPC pp. 1–17 Intellect Limited 2022 © 2022 Intellect Ltd Article. English language. https://doi.org/10.1386/fspc_00147_1 Received 1 December 2021; Accepted 1 June 2022