Full Terms & Conditions of access and use can be found at http://www.tandfonline.com/action/journalInformation?journalCode=wbbm20 Journal of Business-to-Business Marketing ISSN: 1051-712X (Print) 1547-0628 (Online) Journal homepage: http://www.tandfonline.com/loi/wbbm20 Investigating the Moderating Effects of Perceived Technological Change on Sales Force Acceptance Michael Obal & Todd Morgan To cite this article: Michael Obal & Todd Morgan (2018): Investigating the Moderating Effects of Perceived Technological Change on Sales Force Acceptance, Journal of Business-to-Business Marketing, DOI: 10.1080/1051712X.2018.1519971 To link to this article: https://doi.org/10.1080/1051712X.2018.1519971 Published online: 21 Sep 2018. Submit your article to this journal Article views: 9 View Crossmark data