Full Length Article
Corporate social responsibility and green financing behavior in Bangladesh:
Towards sustainable tourism
Md. Hasanur Rahman
a, b, *
, Tipon Tanchangya
c
, Junaid Rahman
c
, Most. Asikha Aktar
b
,
Shapan Chandra Majumder
b
a
Department of Economics, Sheikh Fazilatunnesa Mujib University, Jamalpur 2000, Bangladesh
b
Department of Economics, Comilla University, Cumilla 3506, Bangladesh
c
Department of Finance, University of Chittagong, Chittagong, Bangladesh
ARTICLE INFO
Keywords:
Corporate social responsibility
Green finance
Sustainability
Sustainable tourism
CSR practices in Bangladesh
ABSTRACT
The purpose of the study is to investigate the interrelationship between corporate social responsibility (CSR)
practices and green finance (GF) behavior and their collective impact on attaining sustainable tourism in
Bangladesh. The study is based on a conceptual method. The relevant information is derived from different
websites, publications, and research articles. The tourism industry is an emerging business industry in Bangladesh
that has been gradually attracting both domestic and international tourists due to its natural and cultural heritage,
diverse landscapes, and historical sites. This industry has been creating job opportunities, alleviating poverty,
increasing economic growth, and helping to achieve the SDGs. However, the study found a positive impact be-
tween CSR and the adoption of green finance. It demonstrates how businesses that combine CSR practices with
green finance can help Bangladesh establish a sustainable tourism industry. Moreover, the result showed that
integrating CSR with green finance has encouraged sustainable tourism. In order to achieve sustainable tourism,
collaboration with relevant parties has to be enhanced. An education and awareness program has to be imple-
mented to make the business aware of the benefits of CSR practices. Tax incentives and subsidies for corporations
will encourage them to engage more in green finance.
1. Introduction
It is crucial to recognize that businesses have a big impact on
employment and wealth accumulation in society. Corporate social re-
sponsibility (CSR) has recently received a lot of attention from both
business circles and academic debates. The term CSR refers to a broad
range of actions, including those that are supportive of employees,
environmentally beneficial, morally upright, considerate of the commu-
nities near a company's facilities, and even investor-focused. CSR is the
practice of an organization's principles and behavior being in line with
the needs and demands of many stakeholders. It goes beyond merely
serving investors' and customers' needs. A company's CSR program
essentially outlines its commitment to accepting responsibility for its
stakeholders. CSR, in its most basic sense, is the process by which a
company balances the needs of its stakeholders, shareholders, and soci-
etal, ecological, and economic imperatives (Islam et al., 2012; Khan et al.,
2012). The phrase CSR, or corporate citizenship, is vital and
transformative because it captures the changing interactions among the
state, the economy, and civil society. It is essential for changing the na-
ture of national and global governance environments and laying the
groundwork for a period in which private players will participate more
actively in societal affairs. As they extend their responsibilities beyond
traditional economic activity, businesses are becoming important forces
in building a sustainable and equitable world. By resolutely addressing
social and environmental challenges, businesses actively contribute to
the development of an equal and thriving society. They are willing to
work together with governments and civic society to resolve some of the
most pressing problems facing the globe today. Together, the public,
private, and social sectors can build a powerful coalition that can bring
about positive change on a global scale. Given this, the concept of CSR, or
corporate citizenship, denotes a paradigm shift in how businesses view
their role in society. In addition to having a sense of ethical responsibility
towards the environment and the people it affects, it acknowledges that
corporations could function as catalysts for change (Gjølberg, 2009).
* Corresponding author. Department of Economics, Sheikh Fazilatunnesa Mujib University, Jamalpur 2000, Bangladesh.
E-mail addresses: hasanur.cou@gmail.com (Md.H. Rahman), tipon.tcg.edu@gmail.com (T. Tanchangya), junaid.rahman.edu@gmail.com (J. Rahman), asikharita@
gmail.com (Most.A. Aktar), scmajumder_71@yahoo.com (S.C. Majumder).
Contents lists available at ScienceDirect
Innovation and Green Development
journal homepage: www.journals.elsevier.com/innovation-and-green-development
https://doi.org/10.1016/j.igd.2024.100133
Received 7 October 2023; Received in revised form 2 January 2024; Accepted 3 January 2024
Available online xxxx
2949-7531/© 2024 The Author(s). Published by Elsevier B.V. on behalf of Business School, Zhengzhou University. This is an open access article under the CC BY-NC-
ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/).
Innovation and Green Development 3 (2024) 100133