Corporate & Business Strategy Review / Volume 4, Issue 2, Special Issue, 2023
351
THE MEDIATING ROLE OF EMPLOYEE
ALIGNMENT IN THE RELATIONSHIP
BETWEEN CEO’S SKILLS AND
SUCCESSFUL STRATEGY EXECUTION
Ahmad Nasser Abuzaid
*
* Department of Business Administration, School of Business, Mutah University, Al-Karak, Jordan
Contact details: Department of Business Administration, School of Business, Mutah University, 61710 Al-Karak, Jordan
Abstract
cite this paper: How to Abuzaid, A. N.
(2023). employee mediating role of The
between relationship the alignment in
successful strategy CEO’s skills and
execution issue]. [Special Corporate &
Business Strategy Review, 4(2), 351–361.
https://doi.org/10.22495/cbsrv4i2siart15
Copyright © 2023 The Author
This work is licensed under a Creative
Commons Attribution 4.0 International
License (CC BY 4.0).
https://creativecommons.org/licenses/by/
4.0/
ISSN Online: 2708-4965
ISSN Print: 2708-9924
Received: 05.01.2023
Accepted: 16.06.2023
JEL Classification: M1, M10, M12
DOI: 10.22495/cbsrv4i2siart15
Regardless of the amount of research and focus on the success
of the strategy execution, there does still appear to be a gap in
the existing body of literature, which may lead to potential
deficits in understanding the role of other factors such as chief
executive officers‘ (CEOs‘) skills, and the alignment of
the employee in the successful execution of the strategy.
Therefore, the current study investigates the relationship
between CEOs‘ skills and successful strategy execution and
the mediating effect of employee alignment on this relationship.
The current study utilized quantitative and descriptive research
methods with a survey research design. One hundred and thirty-
nine CEOs of the service companies operating in Jordan
completed the web-based survey questionnaire. The structural
equation modeling (SEM) method was employed to test
the study hypotheses. The findings revealed that CEOs‘ skills
and employee alignment have a significant and positive impact
on successful strategy execution. In addition, the results
indicated that employee alignment has a partial mediating
effect on the relationship between CEOs‘ skills and successful
strategy execution. To execute the strategy successfully, CEOs in
the hypercompetitive environment need to apply both
the technical skills of the job and the diverse soft skills and
ensure that employees understand the link between their job
responsibilities and the strategy execution through an effective
communicating process.
Keywords: CEO‘s Skills, Successful Strategy Execution, Employee
Alignment, Service Companies, Jordan, Structural Equation
Modeling (SEM)
Authors’ individual contribution: The Author is responsible for all
the contributions to the paper according to CRediT (Contributor
Roles Taxonomy) standards.
Declaration of conflicting interests: The Author declares that there is
no conflict of interest.
1. INTRODUCTION
Increasing aggressive competition and continuously
changing conditions are causing today‘s chief
executive officers in all companies to take strategic
management seriously to maintain their organizations‘
competitiveness in an increasingly volatile,
uncertain environment and complex, ambiguous,
active the Therefore, 2012). Hunger, & (Wheelen
chief executive officers (CEOs), with the support of
the rest of the top management team, must
successfully carry out the strategic planning
process; to achieve a fit between the company and
its environment and sustain its competitiveness