Volume 5 Issue 19 (December 2020) PP. 123-136
DOI: 10.35631/JISTM.5190010
Copyright © GLOBAL ACADEMIC EXCELLENCE (M) SDN BHD - All rights reserved
123
JOURNAL OF INFORMATION
SYSTEM AND TECHNOLOGY
MANAGEMENT (JISTM)
www.jistm.com
CUSTOMER SATISFACTION EVALUATION FOR ONLINE
FOOD SERVICE DELIVERY SYSTEM IN MALAYSIA
Norshita Mat Nayan
1*
, Mohd Khairul Azmi Hassan
2
1
Institute of IR4.0, National University of Malaysia, Malaysia
Email: norshitaivi@ukm.edu.my
2
Kulliyyah of Information and Communication Technology, International Islamic University Malaysia, Malaysia
Email: mkazmi@iium.edu.my
*
Corresponding Author
Article Info: Abstract:
Article history:
Received date: 17.10.2020
Revised date: 06.11.2020
Accepted date: 25.11.2020
Published date: 07.12.2020
To cite this document:
Mat Nayan, N., & Hasan, M. K. A.
(2020). Customer Satisfaction
Evaluation for Online Food Service
Delivery System in Malaysia. Journal
of Information System and
Technology Management, 5 (19), 123-
136.
DOI: 10.35631/JISTM.5190010.
This work is licensed under CC BY 4.0
The food delivery service industry is growing up and has a good potential rate
in Malaysia and globally now. With social distancing the new norm, consumers
are demanding to have takeout food delivered in parallel with government
standard procedure in the Covid-19 pandemic. This research was conducted to
examine the satisfaction of customers by using online food delivery services in
Malaysia using a quantitative method. It will deal with consumer behaviour,
needs, and user requirement elements in analysing their perceptions and
satisfaction that will give the best-indicated system to understand consumer
stability. For the accomplishment of this research, the survey was distributed
to the public via online. The development of instruments based on the guideline
of System Usability Scale (SUS), the reliable tools for measuring and evaluate
a wide variety of products and services. Some modification in basic
instruments was done to meet the requirement study. A full-fledged
questionnaire was distributed among the 150 to 200 respondents to know their
feedback on the food service delivery system in Malaysia. After the process of
data cleaning, only 153 respondents included and considered for discussion and
debate in this paper. The behaviour and user satisfaction level by using the
online food services system will discuss further and some comparisons will be
the main output of this research. Overall, most of the respondents satisfied with
the service provided by Food Panda Service and Grab Food Service because
the system easy to use and delivery time is equitable.
Keywords:
Customer Satisfaction, Online Food Ordering, Food Delivery Apps