Marco Menon Dipartimento di Civiltà e Forme del Sapere Università di Pisa marco.menon@cfs.unipi.it THE POSTDIGITAL ATTITUDE: BLURRING THE BOUNDARIES BETWEEN ART AND POLITICS Abstract The concept of “postdigital” emerged in the late 1990s to signify the conclusion of the “digital revo- lution,” marking the phase where digital technologies are perceived as commonplace, taken for granted like air and water. The term “postdigital” swiftly found its place in art theory to describe practices that blend digital and analogue media. In a broader sense, “postdigital” has become an ad- jective denoting an attitude that challenges the association of digital technologies with a linear no- tion of progress. This paper, based on Cramer’s (2015) theorization of the postdigital, aims to argue that the postdigital attitude carries significant political implications. The argument will unfold in three stages. Firstly, a concise overview of the main positions regarding the meaning of “postdigi- tal” over the last 25 years will be presented. Secondly, the essential characteristics of the so-called “postdigital attitude” will be delineated, primarily drawing from Cramer’s works on the postdigital and his critique of singularity, referred to as “crapularity” (Cramer 2018, 2019). Finally, it will be showed that although the postdigital may be considered somewhat obsolete in the arts, it remains politically relevant in outlining a stance against the concentration of power in Big Tech companies. Keywords: postdigital, digital culture, aesthetics, political philosophy, power 1