97
Copyright © 2020, IGI Global. Copying or distributing in print or electronic forms without written permission of IGI Global is prohibited.
Chapter 5
DOI: 10.4018/978-1-7998-1859-5.ch005
ABSTRACT
The objective of the study is to propose a methodology and measures for the assessment of relationship
quality between producers and clients and between producers and suppliers of the footwear sector. For
this purpose, a principal component factor analysis (PCA) has been applied on a sample of footwear
producers of Tungurahua, Ecuador. The PCA analysis included the seven dimensions of relational co-
ordination theory and other three dimensions, such as trust, cooperation, and satisfaction. Results show
that the quality of relationships is composed by two factors, one related to communication and one related
to relationships. Some changes occur in these dimensions depending on the stakeholders involved in the
relationship. The scores of the components resulted from the PCA analysis were used to calculate com-
munication and relationship indexes. Additionally, a correlation analysis has been performed showing
a positive correlation between communication and relationships dimensions in both producers-clients
relationship and producers-suppliers relationship.
Analysis of the Quality
of Relationships in the
Footwear Sector:
A Study of the Footwear Producers of
the Province of Tungurahua, Ecuador
Marcela Karina Benítez Gaibor
Technical University of Ambato, Ecuador
Juan Pablo Martínez Mesías
Technical University of Ambato, Ecuador