International Journal of Engineering & Technology IJET-IJENS Vol:12 No:04 51 1215604-0303-IJET-IJENS © August 2012 IJENS I J E N S Product Development and Organizational Management with Digital Tools in Textile Industries Lefayet Sultan Lipol and Jahirul Haq University of Borås Abstract-- The report illustrates about the digital tools those are used for product development and organizational management (apparel sector) based on Lectra Sverige AB, Systeam DTS AB at Borås. The article illustrates about Lectra Fashion PLM, PISA PDM, and ERP Garp system (CRM, SRM, and MRM). For Lectra, the report focused on general idea about this software, its different divisions, its working procedure, its advantage to use, its possibility to use for every company. On the other hand, we concentrated on almost similar way of Lectra for PDM, PLM, ERP (CRM, SRM, and MRM). Lectra has different divisions, namely- Kaledo, Modaris, Diamino, Optiplan are using for various purposes, like - design, pattern making, marker making, spreading and cutting. In addition, if companies implement PDM, PLM and ERP system, those can assist to manage the whole business chain very easily for instance- product development, order, purchase, manufacturing, stock/distribution, economy and logistics etcetera. It is expensive to buy those software’s and require special skill to operate so it is not prolific for all company. Abbreviations CAD-Computer Aided Design CAM-Computer Aided Manufacturing PDM-Product Data Management PLM-Product Life Cycle Management ERP-Enterprise Resource Planning CRM-Customer Relationship Management SRM-Supplier Relationship Management MRM-Manufacturer Relationship Management. I. INTRODUCTION Major brands, manufacturers and retailers in the Fashion and Apparel business are working in a competitive situation where everybody focusing on quality and price. The fulfillment of customer demand is the key role of company by deliver the product at right place at right time. So the designer, merchandiser, suppliers in the fashion world have to be innovative, efficient, quick-reacting and productive. At the same time business is being global but no matter to look at distance and time. Companies are deliberate their energy to build brand, running with current market trend, new and diversity of product assortment, cost minimization, quick time-to-market. Towards this ends, companies are developing next-generation digital design initiative to reduce costs, improve product quality and speed time to market, digital design technologies and techniques can help design engineers fully exploit investments in knowledge assets and integrate key suppliers into the product development process-essential in today‟s hyper- competitive marketplace. In order to boost up product development and product quality, it is crucial for the company to implement digital product development tools and use skilled manpower. To manage entire supply chain properly, it is also essential to maintain good collaboration within the retailer and supplier or manufacturer like retailer have to send or share present and update data to the manufacturer and on the other side retailer have to know the current status of production. By extending access to the product data management environment, firm can share design and cost information across business unit, and collaborate with strategic suppliers to accelerate design and sourcing processes across and beyond the enterprise. II. RESEARCH COMPANY (Lectra Sverige AB) 2.1 About Company o The production plant of Lectra is at Bordeaux, France. Lectra‟s head office is situated in France. o It earned €198 million revenues in 2008. o The 89% of these revenues was generated from outside of France. o It has 2300 customers in more than 100 countries. o It has 1500 employees that include 220 engineers who are working with R&D. o It has 31 subsidiaries with sales and service teams, generating 92% of revenues directly. o It is working with several renowned brands all over the world. Namely: Corneliani, Ashley Furniture, H&M, BMW, Century Furniture, Marks & Spencer, Mango, Park etc. o Lectra is earning most of its revenues from Europe. For example: Europe- 60%, Americas- 17%, Asia-Pacific- 17%, other countries- 6%. o It is working mainly with fashion industries. For instance: Fashion (Apparel, accessories, Footwear)- 60%, Automotive 17%, Furniture 17%, other 6%. o It has several activities in the business mainly software and CAD/CAM equipment. For instance- Software- 30%, CAD/CAM equipment- 28%, spare parts and consumables-18%, Services (training, consulting, hardware, online services): 24%. o Target market: