Received: Desember 19, 2023 – Revised: Januari 17, 2024- Accepted: Maret 18, 2024 - Published online: April 30, 2024 Page 679 https://jurnal.usk .ac.id/riwayat Shifting Dynamics of Organizational Culture in Tourism Service Companies in The City of Surakarta Agung Wibiyanto 1 , Jahid Syaifullah 2 , Makmun Syaifuddin 3 , Ratna Ikawati 4 1,2,3,4 Politeknik Indonusa Surakarta, Universitas Sahid Jakarta. Correspondence Author: agungadrianus@gmail.com Abstract: The aim of this research is to review the dynamics of organizational culture in tourism service companies in the city of Surakarta and also explain the shift in direction of existing organizational culture. In conducting this research, the Organizational Culture Assessment Instrument (OCAI) was used to assess the condition of the actual company culture and the preferred culture that the company desires to have. It also measures the six dimensions of OCAI and assesses the cultural characteristics of the three samples of tourism service companies in the city of Surakarta. The results of this research show that currently the cultural profile of the three tourism service companies in Solo tends towards a fairly large clan culture pattern and secondly this is followed by a hierarchical culture which also dominates. Meanwhile, the culture that is expected in the next 5 years has shown that the cultural tendencies of hierarchy, adocracy and also the market, considering that in these three patterns of cultural tendencies, considering that the relationship is quite intense and sustainable in accordance with the hierarchical rank levels in each company, will provide greater benefits. intense and certainty in the future of the company regardless of the clan in the three tourism service companies and also some hopes to be increasingly able to compete innovatively by utilizing existing information technology and providing new services to consumers in accordance with what is in the culture adocracy and also culture in the market which is projected for the next 5 years along with a hierarchical culture. Keywords: Organizational Culture, Shifting, Tourism Service Company Introduction Management is indeed needed by organizations/companies to drive the operational wheels of an existing organization/company, where one of the indicators is human resources. Therefore, human resource management does have an important role in determining the competitive advantage of an organization/company. This can be known from several experts who stated that managing human resources also requires several strategic designs to process them which will later have an output on the performance of an organization/company (Metris & Izhari, 2020). Original Article Original Article Original Article Original Article