Published by: Social Inquiry Press: University of Central Lancashire, Preston, UK. Date Accepted for Publication: 1 st November 2024 Journal of Qualitative Research in Sports Studies Volume 18, Issue 1, December 2024 Snakes and Ladders: developing a culture of prevention ahead of cure 1 Leon Lloyd (University of Central Lancashire) 2 Clive Palmer (University of Central Lancashire) 3 David Grecic (University of Central Lancashire) ISSNs: ISBN: JQRSS Article No: 1754-2375 [print] 2755-5240 [online] 978-1-0683365-0-8 (212 pages) 8/14-18-1-2024-PG[121]-178 To cite this article: Lloyd, L., Palmer, C. and Grecic, D. (2024) Snakes and Ladders: developing a culture of prevention ahead of cure. Journal of Qualitative Research in Sports Studies, 18, 1, 123-128. Self-archived URL link to this article: https://www.academia.edu/117521115/Leon_Lloyd_Clive_Palmer_and_David_Grecic_2024_Snakes_and_Ladders_devel oping_a_culture_of_prevention_ahead_of_cure_Journal_of_Qualitative_Research_in_Sports_Studies_18_1_123_128 Advice to submitters - see JQRSS Guide to Contents & Open Call for Papers: https://www.academia.edu/3513281/JQRSS_Overview_Guide_to_Contents_and_Editorials_by_Volume_- _Open_Call_for_Papers JQRSS Mapping of Articles (2007- to date): https://www.academia.edu/8827414/Mapping_of_JQRSS_articles_across_Undergraduate_and_Postgraduate_research Copyright © Clive Palmer and the individual authors (CC-BY-NC-ND) Notice: The discussions, statements of fact and opinions contained in the articles of The Journal of Qualitative Research in Sports Studies are those of the respective authors and cited contributors and are set out in good faith for the general guidance of student supported research and the promotion of pedagogical discussion in teaching and learning contexts. No liability can be accepted by the Editor, Advisory Board, the reviewers or the authors/submitters for loss or expense incurred as a result of relying upon particular statements made or circumstances outlined in this journal. Online Indexing – Open Access Research Platforms: EBSCO Host: https://www.ebsco.com/products/ebscohost-research-platform Google Scholar: Dr Clive Palmer PhD, National Teaching Fellow, PFHEA, UKCGE Academia.edu: https://uclan.academia.edu/ClivePalmer ResearchGate: http://www.researchgate.net/profile/Clive_Palmer