Association for Information Systems AIS Electronic Library (AISeL) MWAIS 2007 Proceedings Midwest (MWAIS) December 2007 THE ROLE OF CUSTOMER LIFESTYLES FOR THE ROLE OF CUSTOMER LIFESTYLES FOR ONLINE SHOPPING MODEL Jasmin Lin Southern Illinois University Carbondale Follow this and additional works at: hp://aisel.aisnet.org/mwais2007 is material is brought to you by the Midwest (MWAIS) at AIS Electronic Library (AISeL). It has been accepted for inclusion in MWAIS 2007 Proceedings by an authorized administrator of AIS Electronic Library (AISeL). For more information, please contact elibrary@aisnet.org. Recommended Citation Lin, Jasmin, "THE ROLE OF CUSTOMER LIFESTYLES FOR THE ROLE OF CUSTOMER LIFESTYLES FOR ONLINE SHOPPING MODEL" (2007). MWAIS 2007 Proceedings. 34. hp://aisel.aisnet.org/mwais2007/34 brought to you by CORE View metadata, citation and similar papers at core.ac.uk provided by AIS Electronic Library (AISeL)