37 https://doi.org/10.53819/81018102t2014 Stratford Peer Reviewed Journals and Book Publishing Journal of Hospitality and Tourism Management Volume 4||Issue 2||Page 38-45 ||October||2021| Email: info@stratfordjournals.org ISSN: 2616-8421 Role of International Celebrity Events Destination Promotion on Tour Firms Performance in Nairobi City County, Kenya George Gikuni Kamau, Jebet Jane Bitok & Ndubi Edgar Otsembo ISSN: 2706-6592