American Journal of Scholarly Research and Innovation Volume 02, Issue 02 (2023) Page No: 135-165 eISSN: 3067-2163 Doi: 10.63125/pfdm9g02 135 Article A SYSTEMATIC REVIEW OF ERP IMPLEMENTATION STRATEGIES IN THE RETAIL INDUSTRY: INTEGRATION CHALLENGES, SUCCESS FACTORS, AND DIGITAL MATURITY MODELS Noor Alam Siddiqui 1 ; Golam Qibria Limon 2 ; Md Shakawat Hossain 3 ; Abdul Awal Mintoo 4 1 Master in Management Information Systems, College of Business, Lamar University, Texas, USA Email: noor.siddiqui440@gmail.com 2 MBA in Management Information System, International American University, Los Angeles, USA Email: limonqibria@gmail.com 3 Master in Management Information Systems, College of Business, Lamar University, Texas, USA Email: s.shakhawat@yahoo.com 4 Graduate student, School of Computer and Information Sciences, Washington University of Science and Technology ( WUST), USA Email: mintoo.hr@gmail.com Citation: Siddiqui, N. A., Limon, G. Q., Hossain, M. S., & Mintoo, A. A. (2023). A systematic review of ERP implementation strategies in the retail industry: Integration challenges, success factors, and digital maturity models. American Journal of Scholarly Research and Innovation, 2(2), 135–165 https://doi.org/10.63125/pf dm9g02 Received: September 6, 2023 Revised: October 10, 2023 Accepted: November 24, 2023 Published: December 10, 2023 Copyright: © 2023 by the author. This article is published under the license of American Scholarly Publishing Group Inc and is available for open access. ABSTRACT Enterprise Resource Planning (ERP) systems have emerged as critical enablers of operational excellence and strategic competitiveness in the garment industry, which is marked by intricate supply chain structures, high product customization, and rapid demand fluctuations. This systematic review explores ERP implementation strategies, challenges, and outcomes by synthesizing the findings of 87 peer-reviewed journal articles published between 2003 and 2024. Employing the PRISMA (Preferred Reporting Items for Systematic Reviews and Meta-Analyses) methodology, the study ensures a structured, transparent, and comprehensive review process that encompasses both empirical and conceptual perspectives. The analysis is organized around key thematic dimensions including integration challenges, critical success factors (CSFs), digital maturity, infrastructure and vendor limitations, customization versus standardization trade-offs, and the underutilization of post-implementation assessments. The review reveals that legacy IT systems, fragmented data structures, and process misalignment are persistent barriers that significantly undermine ERP integration in garment firms, especially among small and medium- sized enterprises (SMEs) in resource-constrained settings. Organizational resistance—fueled by inadequate change management, lack of stakeholder engagement, and skill gaps—continues to be a central inhibitor to system adoption and effective utilization. In contrast, firms with higher digital maturity, robust infrastructure, and proactive leadership demonstrate greater ERP readiness, smoother implementation processes, and improved operational coherence. Despite the known benefits of ERP systems, the review identifies critical research gaps including a dearth of longitudinal and post-deployment evaluations, minimal attention to sustainability-oriented ERP functionalities, and limited adoption of hybrid theoretical models that can capture the complexity of ERP dynamics in diverse organizational contexts. Moreover, regional disparities in implementation practices and a lack of sector-specific digital maturity assessment tools suggest the need for more contextualized research and tailored ERP frameworks. By consolidating fragmented insights and comparing cross-regional and firm-size differences, this review provides a detailed knowledge base that supports informed decision-making for ERP practitioners, garment industry leaders, software vendors, and scholars aiming to bridge theory with practice in enterprise digital transformation. KEYWORDS ERP Implementation; Garment Industry; Integration Challenges; Success Factors; Digital Maturity Models;