Assessing multisensory tasting experiences by means of customized soundscapes Felipe Reinoso Carvalho 1,2 Raymond Van Ee 2,3,4 Abdellah Touhafi 1 Kris Steenhaut 1 Marc Leman 6 Monika Rychtarikova 5 1 – Faculty of Electronics and Informatics (ETRO) and Faculty of Industrial Engineering (INDI), Vrije Universiteit Brussel, Brussels, Belgium 2 – Department of Experimental Psychology, KU Leuven, Leuven, Belgium 3 – Donders Institute, Radboud University, Department of Biophysics, Nijmegen, The Netherlands 4 – Philips Research Laboratories, Department of Brain, Body & Behavior, Eindhoven, The Netherlands 5 – Laboratory of Acoustics, Division of Soft Matter and Biophysics, KU Leuven, Leuven, Belgium and Department of Building structures, STU Bratislava, Slovakia 6 – Institute for Psychoacoustics and Electronic Music (IPEM), Dept. of Musicology, University of Ghent, Belgium Summary We review three methods, which are all intended to address the influence of sound on the perception of taste. In the analysis of the results of the first method, we take into account the added value of a progressive interaction of the participants in their perceptual experiences. Furthermore, with two new methods that we introduce, we intend to elaborate on the claim that customized sonic cues can have a significant influence on taste, and in the decision-making process for consumption. We believe that the ideas here presented may help similar cases in getting closer to real gastronomic situations. And we open a discussion, looking for new experiences that could follow our approaches towards novel insights. Copyright© (2015) by EAA-NAG-ABAV, ISSN 2226-5147 All rights reserved 739