Supported by:
The 11
th
INTERNATIONAL RESEARCH SEMINAR
IN SERVICE MANAGEMENT
La Londe les Maures, France May 25, 26, 27 & 28, 2010
MARKETING, STRATEGY, ECONOMICS, OPERATIONS &
HUMAN RESOURCES: INSIGHTS ON SERVICE ACTIVITIES
Co-production: A fair-weather syndrome?
by
Tor W. ANDREASSEN, Anders GUSTAFSSON, Heiko GEBAUER
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