©Archie B. Carroll, University of Georgia, Athens, GA 30602 “A Corporate Social Responsibility Journey: Looking Back, Looking Forward” Archie B. Carroll Professor Emeritus University of Georgia Athens, Georgia 30602 USA acarroll@uga.edu Keynote Address upon Receipt of Lifetime Achievement Award in CSR from Humboldt University at 5 th Annual Conference on CSR Humboldt University – Berlin, Germany October 4, 2012 First, I want to thank Professor Joachim Schwalbach and the selection committee for choosing me for the first Lifetime Achievement Award in Corporate Social Responsibility (CSR) to be presented this year. I am deeply complimented and humbled by their decision because I know there are so many deserving individuals contributing to CSR who easily could have been chosen as the first recipient for this award -- and some of them are here today. I’ve heard so many excellent comments about this conference and I’m pleased I could be here in Berlin this year. I am so impressed with the range of countries represented here. This is truly an international conference. 1