1 IMC – the 2 nd International Scientific Conference “MARKETING THEORY CHALLENGES IN TRANSITIONAL SOCIETIES“, Faculty of Economics and Business, University of Zagreb, 2008. Teaching Design and Design Skills in Business Educational Institutions in the Republic of Croatia Author: Sanja Rocco, M. Sc. Zagreb High Business School Higher lecturer Vukovarska 68, Zagreb e-mail: sanja.rocco@vpsz.hr Coauthor: Marina Hodak, M. Sc. TVT d.o.o. Managing director Unska 2c, Zagreb