White line fever: a sociotechnical perspective on
the contested implementation of an urban bike
lane network
Roger Vreugdenhil and Stewart Williams
School of Geography and Environmental Studies, University of Tasmania, Hobart, Australia
Email: Stewart.Williams@utas.edu.au
Revised manuscript received 28 February 2013
In this paper we discuss the introduction of the Launceston Bike Network, a local government project
progressed in Tasmania, Australia. The project’s implementation became subject to intense community
conflict, or what we refer to here as white line fever because it arose in relation to the white traffic lines
used to mark the on-road bike lanes. Our analysis of textual data gathered from relevant documents and
interviews with key stakeholders relies on the development of a sociotechnical perspective. Adopting this
perspective allows us to recognise the various agencies emerging collectively from the technical and
social aspects and interactions analysed. The findings add to how cycling and infrastructure might be
reconceptualised as an urban sociotechnical system, and assist in its transition towards the transport
mainstream through policy and planning.
Key words: bike lanes, cycling, sociotechnical, Australia, contested, infrastructure
Introduction
Cycling in Australia appears to be on the rise, with sales of
bikes now outstripping that of cars (Australian Bicycle
Council 2010) and over half of Australian households
owning at least one bike (ABS 2009). However, the modal
share of cycling as the usual form of weekly commuting to
work or full-time study in Australia lags well behind many
European counterparts, and with cycling comprising just
1% of all trips taken, is comparable to rates in the UK,
USA and Canada (Austroads 2010).
A key national strategy aims to ‘create a comprehensive
and continuous network of safe and attractive routes to
cycle’ as ‘countries that have achieved significant levels of
cycling activity have benefitted from extensive and sus-
tained investment in their cycling networks’ (Austroads
2010, 22). Investment by Australian local governments in
cycling infrastructure has nearly doubled between 2007
and 2011 (Australian Bicycle Council 2012). However,
when cycling infrastructure projects have been imple-
mented in Australian cities, unanticipated community
opposition has resulted in perverse and costly outcomes
(Vreugdenhil 2011). In 2010, for example, after opposi-
tion from local residents, businesses and a school com-
munity, the Adelaide City Council agreed to remove
$400,000 of newly installed bike paths (ABC News 2010).
Such a response is problematic as the strategic objectives
of Australian government (at local, state and Common-
wealth levels) are to increase cycling numbers with a
national goal of doubling the modal share of cycling
transport over the period 2011 to 2016 (Austroads 2010).
In 2010, residents of Launceston in Tasmania became
embroiled in a divisive public debate involving the
Launceston City Council and the introduction of its
Launceston Bike Network project, which aimed to deliver
a comprehensive and integrated network of on-road bike
lanes (Launceston City Council 2009). The bike network
received extensive reporting and attention in the
local press through letters, articles and opinion pieces,
demanding Council revisit what had previously seemed a
straightforward case of minor physical infrastructure pro-
vision. This contestation over the bike lanes involved the
white, on-road line markings in what we describe here as
white line fever. It had the hallmarks of a ‘hot’ situ-
ation where, in ‘ “hot” situations, everything becomes
controversial . . . These controversies, which indicate the
absence of a stabilized knowledge base, usually involve
a wide variety of actors’ (Callon 1998, 260). This
Area (2013) doi: 10.1111/area.12029
Area 2013
ISSN 0004-0894 © 2013 The Authors.
Area © 2013 Royal Geographical Society (with the Institute of British Geographers)