Review of International Comparative Management Special Number 1/2011 441 PROJECT AND SPORTS EVENTS MANAGEMENT Sebastian Mădălin MUNTEANU The Bucharest Academy of Economic Studies, Romania KEYWORDS: project management, sports event, project, sports, spot, sports industry, sports education, sports management, sports activity management The importance of the role it holds the project management in socio- cultural sector it stands out when it comes to sport. Thus, if we were to refer to the senior major sporting events such as Olympics, we see that their responsibility is assumed by the organization of host cities that make such long-term projects whose ultimate goal is more than the competition itself, is a socio-cultural legacy left to its citizens. Thus, when we talk about project management in sport, consider a much broader view, a new project management perspective, they involve a responsibility for the implementation of an event with global impact and very long term. Organizing an event can be realized so as to have a positive effect on the next event. For example, a local government, in research needs of the community needs can organize annual sports events that can have a positive economic impact on the reference area, sports associations at all levels and can use those events to stimulate the large participation in the future by ensuring all appropriate facilities when present, an organization 1 to implement private events, creating a very good relationship with current customers, to increase revenue for next year, a foundation that can raise more funds. Therefore, a professional approach in terms of sports management can bring benefits in the industry. The science of project management that supports business strategy is a sequence of actions and activities necessary to achieve the ultimate goal, but beyond that, there are different definitions and views, for example, if both the goals and objectives require both strategic implementation. 1 Ceptureanu, S.- Organizatiile moderne si provocarile noului secol, Simpozionul international Abordari moderne in managementul si economia organizatiei, vol. 1, ISBN 978-973-594-869-6, ISBN 978-606-505-002-0, Bucuresti ABSTRACT This paper tries to capture the importance it holds the project management in socio-cultural sector which stands out when we refer to the sport. So when we talk about project management in sport, to consider a much larger vision, a new project management perspective, they involve a responsibility for the implementation of an event with global impact on very long term. Sports projects, as history shows us, played a significant role in developing societies. Also, all major sports industry projects had at a somewhat modest cheer, developing exponentially along the history, often in spite of all chances. The scope of the industry is now so large that establishing new market data is a major task.