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RIVERS AND WEBER / ECOLOGICAL, PEDAGOGICAL, PUBLIC RHETORIC
CCC 63:2 / DECEMBER 2011
Nathaniel A. Rivers and Ryan P. Weber
Ecological, Pedagogical, Public Rhetoric
Public rhetoric pedagogy can benefit from an ecological perspective that sees change as
advocated not through a single document but through multiple mundane and monu-
mental texts. This article summarizes various approaches to rhetorical ecology, offers
an ecological read of the Montgomery bus boycotts, and concludes with pedagogical
insights on a first-year composition project emphasizing rhetorical ecologies.
In her article on teaching public rhetoric, Nancy Welch mentions a student
who “faced possible academic sanctions for her decision to go public by hoist-
ing an antiwar flag on the campus green without first applying for a permit
and also without seeking permission to remove the American flag that had
been flying there” (476). Though Welch describes students who are engaged,
passionate, and creative when producing texts that may invigorate public
discourse, the permit incident raises a question that public rhetoric pedagogy
has not yet addressed. In the public rhetoric classroom, why shouldn’t students
be taught how to complete the institutional documents necessary for their
public rhetoric displays?
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Why shouldn’t they see their public advocacy as the
interaction of several texts, aimed at various audiences, instead of focusing on
only the most visible manifestations of public rhetoric? Although the permit
application has a smaller audience, it is just as vital to public advocacy as the
antiwar flag. So too are all documents that cultivate public deliberation, prepare
groups for public rhetorical action, and sustain the momentum of advocacy
Copyright © 2011 by the National Council of Teachers of English. All rights reserved.