224 Margareth Santos Zanchetta and Marguerite Cognet, Ryerson University, Université Paris 7; Spyridoula Xenocostas and David Aoki, CSSS de la Montagne, Peel Health Department; Yves Talbot, University of Toronto. This study was supported by a Queen’s University Research Initiation Grant. The authors acknowledge the members of the Kingston Prostate Cancer Support Group, Kingston, ON, Canada, for their support and contribution in the recruitment of the participants. Special acknowledgements go to the participants for mak- ing this study possible, to Dr. Juliet Corbin for her kindness and inestimable advice on the analysis, to Dr. Heather Bealands, Dr. Margaret Malone and Dr. Marko Monteiro for reviewing the manuscript, and to Mar- garet Oldfield for editing the manuscript. The preparation of this article was supported by a grant from the Ryerson University Faculty of Community Services SIRS Fund, awarded to the first author. Correspondence concerning this article should be addressed to Margareth Santos Zanchetta, School of Nursing, Ryerson University, Toronto, ON Canada M5B 2K3. Electronic mail: mzanchet@ryerson.ca International Journal of Men’s Health, Vol. 6, No. 3, Fall 2007, 224-258. © 2007 by the Men’s Studies Press, LLC. http://www.mensstudies.com. All rights reserved. jmh.0603.224/$12.00 DOI: 10.3149/jmh.0603.224 Prostate Cancer among Canadian Men: A Transcultural Representation MARGARETH SANTOS ZANCHETTA MARGUERITE COGNET Ryerson University, Université Paris 7 SPYRIDOULA XENOCOSTAS DAVID AOKI CSSS de la Montagne, Peel Health Department YVES TALBOT University of Toronto Health services should consider the masculine representation of disease that underlies men’s health behaviors. This study presents a transcultural view of Prostate Cancer (PC) among Canadian men of European descent. Nine men who were enrolled in a PC support group in Southeastern Ontario comprised the sample. Data were collected through interviews, genograms and ecomaps. The contrasting-ideas method guided analysis and interpretation of the find- ings. Healthcare providers must assist men to understand that an immediate in- vestment of time is imperative to adequately decode and understand medical information, consider available therapies, and reflect on the potential outcome of their decisions. Keywords: prostate cancer, masculinity, transcultural representation Beliefs about the origins and natural course of cancer vary among cultures and in- fluence individuals’ attitudes about prevention, screening, and management programs