Interdependence and network-level trust in supply chain networks:
A computational study
Antonio Capaldo
a,
⁎, Ilaria Giannoccaro
b
a
S.E.GEST.A. Department of Management, Catholic University of the Sacred Heart, Milan and Rome, 1, Largo Francesco Vito, Rome 00168, Italy
b
Department of Mechanical and Management Engineering, Polytechnic University of Bari, 182, Viale Japigia, Bari 70126, Italy
abstract article info
Article history:
Received 15 December 2012
Received in revised form 31 January 2014
Accepted 13 March 2014
Available online 29 October 2014
Keywords:
Supply chain management
Opportunism
Interdependence patterns
Complex adaptive systems
NK model
We investigate the impact of the supply chain interdependence structure on network-level trust in the supply
chain (i.e., supply chain trust). We adopt an opportunism-based definition of trust, according to which trust
and opportunism are the opposite of one another, and conceptualize the supply chain as a complex adaptive sys-
tem (CAS). We thus employ the NK framework to model the supply chain network as a set of interdependent
partners (and their decisions) interacting among each other according to a specific pattern reflecting the overall
supply chain interdependence structure. In particular, we argue that supply chain networks can reveal in practice
the 10 patterns identified by Rivkin and Siggelkow (2007) in a recent study on patterned interactions in complex
systems. Thus, we perform computational analysis to evaluate, for each considered interdependence pattern, the
risk of opportunism by the participating firms, which allows us to compare the patterns on the level of supply
chain trust. We show that supply chain trust is a positive (negative) function of the number of uninfluenced
(uninfluential) partners, that are, partner firms whose decisions are not influenced by (do not influence) the
decisions made by the remaining partners. We also find that, for each examined pattern, the higher the degree
of interdependence in the supply chain, the lower supply chain trust.
© 2014 Elsevier Inc. All rights reserved.
1. Introduction
Supply chains are networks of interorganizational relationships
among interdependent firms operating along an industry value chain.
As competition is increasingly being fought supply chain vs. supply
chain, managing the overall supply chain network becomes vital to com-
petitive success (Greis & Kasarda, 1997; Ketchen & Giunipero, 2004). The
supply chain is indeed more than its composing dyads, and looking at it as
a sum of dyadic relationships does not allow managers and researchers to
take into account the complex web of interdependencies which charac-
terizes the supply chain and influences behaviors and performance out-
comes in real-world supply chains (Nair, Narasimhan, & Choi, 2009).
Thus, doing impactful supply chain management research may benefit
from shifting the level of analysis from the dyad to the overall network.
A critical element for achieving effective supply chain management
resides in establishing and nurturing trust among the participating
organizations (Handfield & Bechtel, 2002; Panayides & Lun, 2009). A
significant literature has indeed pointed out the beneficial impact of
trust on supply chain management and showed that trust is a powerful
antecedent of effective cooperation and a significant predictor of
positive performance outcomes and competitive advantage in supply
chain interorganizational relationships (Dyer & Chu, 2003; Johnston,
McCutcheon, Stuart, & Kerwood, 2004; Kumar, 1996; Monczka,
Petersen, Handfield, & Ragatz, 1998). However, most studies on trust
in supply chain contexts have focused on dyadic relationships (Dyer &
Chu, 2003; Johnston et al., 2004; Laaksonen, Jarimo, & Kulmala, 2009;
Zaheer, McEvily, & Perrone, 1998). Conversely, there has been a paucity
of research on trust at the level of the overall supply chain network. For
the purposes of this study, network-level trust (i.e., supply chain-level
trust, or simply supply chain trust) expresses the extent to which trust
is pervasive across the supply chain. We measure it by the level of
trust that, on average, supply chain firms hold in the remaining ones.
In line with the need of adopting a network (vs. dyadic) perspective to
supply chain research, the present study focuses on supply chain-level
trust. This resonates with previous literature suggesting that, in order to
reach a better understanding of how trust affects supply chain outcomes,
we need to concentrate on network-level trust (Ireland & Webb, 2007).
Indeed, when trust is pervasive across the supply chain, ideas, knowl-
edge, products, and services can freely flow to help design, manage, and
perform processes and activities aimed at creating value, with positive ef-
fects on several performance outcomes (Dyer & Singh, 1998; McCarter &
Northcraft, 2007). Commenting upon supply chain management chal-
lenges, Galaskiewicz (2011: 6) has put it this way: “the management
problem is how to create a social network that would enable the parties
to trust one another up and down the supply chain”. To contribute to
Industrial Marketing Management 44 (2015) 180–195
⁎ Corresponding author at: 1, Largo Francesco Vito, Rome 00168, Italy.
E-mail addresses: antonio.capaldo@unicatt.it (A. Capaldo), ilaria.giannoccaro@poliba.it
(I. Giannoccaro).
URL: http://docenti.unicatt.it/eng/antonio_capaldo (A. Capaldo).
http://dx.doi.org/10.1016/j.indmarman.2014.10.001
0019-8501/© 2014 Elsevier Inc. All rights reserved.
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