The Influence of Learning Approach on Students’ Academic Achievement: A Study on UiTM (Perak) Students Thuraiya Mohd¹, Nor A’ aini Othman², Md Yusof Hamid 3 , NoorAileen Ibrahim 4 , Nur’Ain Ismail 5 , Asniza Hamimi Abdul Tharim 6 ¹ , 2, 3 Academic Affairs Division, Universiti Teknologi MARA, 32610 Bandar Baru Seri Iskandar, Perak, 4 Academy of Language Studies, Universiti Teknologi MARA, 32610 Bandar Baru Seri Iskandar, Perak, 5, 6 Faculty of Architecture, Planning and Surveying, Universiti Teknologi MARA, 32610 Bandar Baru Seri Iskandar, Perak thura231@perak.uitm,.edu.my Abstract Graduates who are deemed to be knowledgeable, marketable, equipped with problem solving and critical thinking skills are what most universities aspire to produce. This kind of graduates are considered an asset to any organisation and are in constant demand because they are equipped with hard skills as well as soft skills. Thus, educators are constantly striving to find effective teaching strategies that encourage meaningful learning among their students. In order to make the process of learning more efficient, interesting and engaging for the students a majority of educators are constantly aiming to innovate and thus improve their teaching techniques. Unfortunately most students’ emphasis is less on the real learning process, which is to actually understand what they are learning and applying the knowledge they have gained later in life, but more on rote learning. This leads us to question whether the students’ learning approach has any bearing on their academic achievement. Therefore, the influence of two different learning approaches which are, deep approach and surface approach, on students’ academic achievement among the final year students in UiTM (Perak) will be investigated in an empirical study. The objectives of this research include, 1) to identify the level of academic achievement for final year students’; 2) to determine the final year students’ learning approaches; and 3) to investigate the correlation between students’ learning approaches and their academic achievement. The method that will be used is the Student's Process Questionnaire (SPQ) by Biggs (1987). The SPQ contains 20 items which include 10 items focussing on Deep Approach while the other 10 items focus on Surface Approach. The SPQ will be distributed to the students in UiTM (Perak) from FSPU, FSKM, FSSR and FP to obtain the data needed for this research. Data from the questionnaire survey will be analysed quantitatively using descriptive statistics involving frequency and percentage distribution and also Pearson Correlation analysis by using the Statistical Package for the Social Sciences (SPSS). Keywords: students, student learning approaches, academic achievement, deep approach, surface approach, teaching, learning, final year students’ 1.0 Background Of The Study Graduates with excellent academic performance is what most universities aimed to produce. This high academic performance coupled with soft skills such as critical thinking problem solving skills, communication skill, leardership skill and so on, is what every graduate needs in order secure jobs and to survive in the working world. This daunting task of producing well-rounded graduates with hard and soft skills needed by the industries is a huge challenge for the educators in the Institution of Higher Learning (IHL). Therefore, educators are constantly striving for innovative teaching approaches that can make learning more meaningful, engaging and interesting to students. High academic achivement is the ultimate goal of every student. However, despite the good intention to score high, students expect to spend less time on their studies and emphasise less on real learning process, which is to actually understand what they are learning and applying the knowledge they have gained later in life. High academic achievement does not guarantee the success in job application. The scenario of Malaysian IHL, has shown some issue of concern regarding graduate