Journal of Business Communication
50(1) 68–86
© 2013 by the Association for
Business Communication
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DOI: 10.1177/0021943612465181
http://jbc.sagepub.com
465181JOB 50 1 10.1177/0021943612465181Jo
urnal of Business CommunicationPazos et al.
1
Old Dominion University, Norfolk, VA, USA
2
TransUnion, LLC, Chicago, IL, USA
3
Northwestern University, Evanston, IL, USA
Corresponding Author:
Pilar Pazos, Old Dominion University, 241 Kaufman Hall, Norfolk, VA 23529, USA
Email: mpazosla@odu.edu
Instant Messaging as a Task-
Support Tool in Information
Technology Organizations
Pilar Pazos
1
, Jennifer M. Chung
2
,
and Marina Micari
3
Abstract
Fast-paced organizational environments and growing needs for permanent and fast
connectivity have steered the adoption of technologies such as instant messaging (IM)
for organizational communication. However, the use of IM as a communication tool to
support task completion is not well understood. This article reports on an exploratory
mixed methods study investigating the use of IM as a communication tool to support
task completion and multitasking in information technology organizations. The main
purpose was to investigate IM use to support two types of tasks: collaboration and
conflict tasks. We used a mixed methods approach incorporating quantitative and
qualitative data from interviews and survey instruments. Results from the quantitative
analysis suggest a significantly greater use of IM for collaboration tasks than for
cognitive conflict tasks. The qualitative data helped in identifying specific tasks in the
information technology corporate environment whose completion is supported by
IM use. Those tasks were mapped into an existing task framework and analyzed using
qualitative methods. Results from the qualitative analysis were used to complement
and support the quantitative findings. A secondary goal of this article was to explore
the use of IM to support multitasking. Descriptive results on use of IM to multitask
are presented. The article concludes with a discussion of the main implications of this
study for communication managers.
Keywords
organizational communication, channel/media choice, instant messaging, electronic
communication, multitasking