A Study on Adoption of Port Community Systems
According to Organization Size
Yavuz Keceli
*
, Hyung Rim Choi
*
, Yoon Sook Cha
*
, Y. Volkan Aydogdu
**
*
Department of Management Information Systems, Dong-A University, South Korea
**
Department of Maritime Traffic Information, Korean Maritime University, South Korea
ykeceli@naver.com, {hrchoi, yscha}@dau.ac.kr, yusufvolkan18@yahoo.com
Abstract
Port community systems (PCS), which are networks
which link up the port with all the companies that use it,
play a crucial role for the competitive power of the port.
Although these systems have promising benefits for the
users, a lot of companies are reluctant to adopt them.
Previous studies state severe resistance of the port users
which causes failure of the projects or delays and
additional costs.
Thus this research aims to develop a model for
determining the factors affecting PCS and to find out the
factors affecting the user acceptance of port community
systems through a questionnaire survey targeting land
and sea carrier companies located in Busan Port region.
Also the differences between large and small companies
were seized by grouping analysis.
According to the results, factors related to PCS
adopter appeared to be the most important factors and
most of the users considered perceive PCS as a tool for
port and customs-related document submission, rather
than a means for added value creation. On the basis of
results several suggestions were made for better PCS
adoption.
1. Introduction
In the world of globalization, due to various changes in
the international port logistics environment, such as
increasing amount of international trade and container
throughput, advent of ultra-large container vessels,
changing customer demands, developments in
information technology and new handling equipments,
concerns about security and environmental issues, the
advanced ports around the world are in a severe
competition to ensure their container throughput and
strategic position as “hub” ports. In order to confront this
competitive pressure, ports are investing in infrastructure
and improving their operation systems. Among these
systems, port community systems, which are “computer
networks which link up the port with all the companies
that use it, including hauliers, rail companies, shipping
lines, feeder ports, shippers and customs officers” [1] are
being implemented in order to reduce paperwork and
facilitate the information flow related for port operations
and customs declarations.
All these factors are necessary for the ports to keep
competitive advantage. On the other hand research related
to port community system development and adoption is
relatively insufficient when compared to terminal
operating systems and handling equipments. However
port community systems require the participation of
various organizations with different characteristics, often
challenge them to integrate their systems or change their
business processes. Previous studies state severe
resistance of the port users which causes failure of the
projects [2] or delays and additional costs [3]. Thus there
is necessity for determining factors affecting technology
acceptance of port community systems. Thus, the purpose
of this study is to derive the factors affecting the adoption
of port community systems by the port users.
2. Theoretical Background
2.1. Electronic Data Interchange (EDI)
Port community systems are generally based on
Electronic Data Interchange (EDI) technology. According
to UN/EDIFACT, EDI is “electronic transfer from
computer to computer of commercial or administrative
transactions using an agreed standard to structure the
transaction or message data” [4]. Nowadays, the
information within an organization is mainly processed by
computers, but the data transfers between organizations
are mainly based on papers, forms or printouts. EDI
technology enables data transfer between organizations’
databases without printing out. The data is converted
through data converter, transferred via e-mail, internet or
a dedicated line and decoded on the receiver side. The key
to EDI is using the same data format on both sides of the
transfer [5].
Using EDI can lead important benefits to an
organization, such as faster exchange of data without
Third 2008 International Conference on Convergence and Hybrid Information Technology
978-0-7695-3407-7/08 $25.00 © 2008 IEEE
DOI 10.1109/ICCIT.2008.396
485
Third 2008 International Conference on Convergence and Hybrid Information Technology
978-0-7695-3407-7/08 $25.00 © 2008 IEEE
DOI 10.1109/ICCIT.2008.396
493
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