CHARISMA, LEADER EFFECTS AND
SUPPORT FOR RIGHT-WING POPULIST
PARTIES
Wouter van der Brug and Anthony Mughan
ABSTRACT
One of the ways in which support for right-wing populist parties is held
to be distinctive from that for other kinds of political parties is that their
leaders are alleged to be ‘charismatic’ figures who play a crucial role in
the electoral success their parties have enjoyed. Focusing on three Dutch
elections, this article tests the charismatic leadership hypothesis, asking
whether leader effects are stronger for populist than for established
parties and whether they are stronger for populist leaders who are
widely held to be more rather than less charismatic. The results indicate
that if, following Weber, charisma is seen as an intimate and direct bond
between leaders and followers, there is in fact little support for the
charismatic leadership hypothesis, at least in the context of leaders
shaping electoral outcomes. While recognizing that charisma may
manifest itself in other, perhaps indirect, ways, there would seem to us
at the very least to be a need for the notion of charisma to be concep-
tualized more rigorously if it is to continue to be used as an explanation
of right-wing populist party success.
KEY WORDS charisma electoral effects established leaders populist leaders
Introduction
Over the past two decades, a wave of right-wing populist, or extreme right,
parties has burst onto the political scene in many established democracies,
particularly in Europe. One of their more notable features is that they are
treated as a species apart in the political parties literature; they are widely
taken to be parties ‘not like the others’ (e.g. Betz, 1998; Eatwell and Mudde,
2004; Hainsworth, 2000; Meny and Surel, 2002). When analysis is at the
party level, this perspective is reasonable and justifiable. After all, insisting
that they alone are the true voice of the people, populist parties themselves
PARTY POLITICS VOL 13. No.1 pp. 29–51
Copyright © 2007 SAGE Publications London Thousand Oaks New Delhi
www.sagepublications.com
1354-0688[DOI: 10.1177/1354068807071260]
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