I N F O R M S
Transactions on Education
Vol. 10, No. 2, January 2010, pp. 66–73
issn 1532-0545 10 1002 0066
inf orms
®
doi 10.1287/ited.1090.0039tn
© 2010 INFORMS
Teaching Note
All of Britain Must Be Stoned!
James J. Cochran
Louisiana Tech University, Ruston, Louisiana 71272, jochran@cab.latech.edu
Key words : probability; binomial distribution; independent events
History : Received: June 2008; accepted: November 2009 by Senior Editor Armann Ingolfsson.
Distribution: To maintain the integrity and useful-
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Through an emphasis on data (its collection, analy-
sis, and quality/meaning), this case provides students
at the introductory (undergraduate or master’s) level
with an opportunity to apply basic concepts of prob-
ability to a real problem taken from an actual news-
paper article (Dodd 1999). To analyze this case, stu-
dents must apply the following concepts from basic
probability:
• marginal probabilities (i.e., What is the probabil-
ity of a low level of cocaine on a bank note?);
• joint probabilities (i.e., What is the probability of
both a low level of cocaine and a low level of Ecstasy
on a bank note?);
• conditional probabilities (i.e., What is the proba-
bility of a low level of cocaine on a bank note given
the note has a low level of Ecstasy?);
• methods of assigning probabilities to events
(these probabilities are based on a sample of 500 bank
notes and have been assigned to outcomes using the
empirical relative frequency method);
• statistical independence (i.e., Is the presence of a
low level of cocaine on a bank note more likely/less
likely if the bank note also is contaminated with a low
level of Ecstasy? How is a bank note passed while in
circulation?);
• randomness (i.e., How were these 500 bank notes
collected?); and
• the binomial probability distribution (i.e., What
is the probability a bank note will be passed 500 times
and not be contaminated with a low level of cocaine?
What is the probability that 496 or fewer bank notes
from a sample of 500 will be contaminated with a low
level of Ecstasy?).
They must also consider the following issues in
inference and the design of experiments:
• model assumptions and their ramifications (i.e.,
Are the individuals who handle a bank note while
it is in circulation independent? Is the probability of
contamination constant for all individuals who could
handle a bank note? How useful are the binomial
models if these conditions are not met?);
• sampling methods (Were the bank notes collected
through probability or nonprobability/convenience
sampling? If they were collected randomly, was the
sample a simple random sample? A stratified ran-
dom sample? A cluster sample? A systematic random
sample? Are the bank notes collected independently?
Could a single employee of the Bank of England’s
Returned Note Centre be responsible for the contami-
nation of many bank notes? Were all of the bank notes
at the Returned Note Centre collected from the same
neighborhood/area? What is the impact on the anal-
ysis of the answers to these questions?);
• sampling error (What proportion of all circulat-
ing bank notes are contaminated? How reliable is a
sample of 500 bank notes?); and
• inference (confidence intervals and hypothesis
testing) for qualitative data.
Background
Unlike a typical managerial case, “All of Britain Must
Be Stoned!” provides students with little background
about the individuals involved. Thus, students have
no immediate reason (other than a possible inher-
ent mistrust of government or print media) to ques-
tion the motives of those involved, and so they can
focus intently on the primary issues of this case. These
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