1 TOWARDS A MODEL OF MARKET DISTRUPTION (WORKING TITLE – 12/07/2010) Gökçe Sargut Assistant Professor College of Business and Public Administration Governors State University 1 University Parkway University Park, IL 60484 g-sargut@govst.edu (708)534-4944 Rita Gunther McGrath Associate Professor Columbia Business School 4 th Floor, Armstrong Hall 2880 Broadway New York, NY 10025 (212) 854-6155