CREATIVE CONTRIBUTION OF INDIVIDUALS IN GROUPS: EFFECTS OF GOAL ORIENTATION AND PARTICIPATIVE SAFETY JIN NAM CHOI Seoul National University SUN YOUNG SUNG Nanjing University THERESA S. CHO Seoul National University We proposed a construct of creative contribution, which expands the existing focus on creative performance as an isolated individual effort for generating creative ideas. Creative contribution comprises 3 components: the generation of creative ideas by an individual in a group, helping the creative performance of other group members, and stimulating the creative energy of other group members. A multilevel analysis of data from 37 teams consisting of 147 individuals showed that creative contribution was increased by learning goal orientation and decreased by performance goal orientation. A significant 3-way interaction indicated that participative safety attenuated the negative effect of performance goal orientation on creative contribution, particularly when learning goal orientation was low. The significance of multilevel dynamics between individual dispositions and social context in shaping the creative contribution of group members is highlighted in this study. Keywords: creative performance, goal orientation, participative safety, work groups, creative contribution, learning goal orientation, performance goal orientation. SOCIAL BEHAVIOR AND PERSONALITY, 2014, 42(3), 407-422 © Society for Personality Research http://dx.doi.org/10.2224/sbp.2014.42.3.407 407 Jin Nam Choi, Graduate School of Business, Seoul National University; Sun Young Sung, School of Business, Nanjing University; Theresa S. Cho, Graduate School of Business, Seoul National University. This research was supported by the National Research Foundation of Korea Grant funded by the Korean Government (NRF-2009-32A-B00064) and by the Institute of Management Research, Seoul National University. Correspondence concerning this article should be addressed to: Sun Young Sung, School of Business, Nanjing University, 22 Hankou Road, Nanjing 210093, People’s Republic of China. Email: sysung@ nju.edu.cn