From Campus to Newsroom in the South Pacific 245
Fijian Studies Vol. 2 No. 2 © Fiji Institute of Applied Studies.
From Campus to Newsroom in the South Pacific: Gover-
nance and the Quest for a Professional Journalism Ethos
David Robie
Shailendra Singh
Abstract
Educated and well-informed journalists provide a key underpinning
of good governance. The University of the South Pacific's Regional
Journalism Programme began producing double major graduate
journalists for the South Pacific from 1996. Two-thirds of the gra-
duates live and work in Fiji. While some news media organisations
in Fiji have generally recruited graduates, others have preferred to
hire untrained school leavers. Increasingly, parallel with draft legis-
lation designed to turn the self-regulating Fiji Media Council into a
statutory body, there have been public calls for higher media stan-
dards and more professional training and education. This paper ex-
plores the career attitudes and destination of the university's 68
journalism graduates between 1996 and 2002 based on empirical
data from a six-year monitoring project that started in 1998. It also
examines the policies of the Fiji media industry towards graduates
and education.
Introduction
The high level of tertiary qualifications and education of journal-
ists in countries such as Australia, France, New Zealand and the Unit-
ed States (all which have had considerable influence on the region's
media) has fuelled a debate in recent years about the quality of jour-
nalists in the Pacific and their education. Fiji Prime Minister Laisenia
Qarase, for example, is among several politicians who have derided
Pacific journalists as 'uncertain interviewers, poor verbal communica-
tors [and who] have problems with accuracy' (Qarase, 2001). This