Artif Intell Rev (2006) 25:9–19
DOI 10.1007/s10462-007-9048-z
Artificial intelligence and natural magic
Noel Sharkey · Amanda Sharkey
Published online: 25 October 2007
© Springer Science+Business Media B.V. 2007
Abstract Robotics with AI is part of a long tradition that has run from ancient times that
treated the precursors of robots, the automata, as part of Natural Magic or conjury. Deception
is an integral part of AI and robotics; in some ways they form a science of illusion. There are
many robot tasks, such as caring for the elderly, minding children, doing domestic chores
and being companionable, that involve working closely with humans and so require some
illusion of animacy and thought. We discuss how the natural magic of robotics is assisted by
the cultural myth of AI together with innate human predispositions such as zoomorphism,
the willing suspension of disbelief and a tendency to interpret AI devices as part of the social
world. This approach provides a justifiable way of meeting the goals of AI and robotics
provided that researchers do not allow themselves to be deceived by their own illusions.
Keywords Robotics · Artificial intelligence · Zoomorphism · Illusion · Automata ·
Androids · Animacy
1 Introduction
Deception is an integral part of Artificial Intelligence and robotics. In some ways AI is the
science of illusion. This is not meant to downplay the scientific and engineering efforts of
the practitioners and researchers. For those of us designing devices that operate and interact
with humans or other animals, it is important that they seem human (or animal) in some way.
Natural Language interfaces and robots with emotional expressions are good examples of
communication that encourage perceptions of human qualities in a machine. Many modern
robot tasks, such as caring for the elderly, minding children, doing domestic chores, being a
companion, and assisting in the office, involve working closely with humans and so require
some illusion of animacy and thought.
N. Sharkey (B ) · A. Sharkey
Department of Computer Science, University of Sheffield Regent Court, 211 Portobello Street, Sheffield,
S1 4DP, UK
e-mail: n.sharkey@dcs.shef.ac.uk
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