See discussions, stats, and author profiles for this publication at: https://www.researchgate.net/publication/247630300 Developing inter-regional brands Article in EuroMed Journal of Business · May 2008 DOI: 10.1108/14502190810873812 CITATIONS 9 READS 101 2 authors: Some of the authors of this publication are also working on these related projects: Call for papers - IFKAD conference, St. Petersburg, 7-9 June 2017 View project GUESSS (Global University Entrepreneurial Spirit Students' Survey) View project Hans Ruediger Kaufmann University of Nicosia 83 PUBLICATIONS 240 CITATIONS SEE PROFILE Susanne Durst University of Skövde 62 PUBLICATIONS 262 CITATIONS SEE PROFILE All content following this page was uploaded by Susanne Durst on 03 July 2014. The user has requested enhancement of the downloaded file. All in-text references underlined in blue are added to the original document and are linked to publications on ResearchGate, letting you access and read them immediately.