Trajectories: digital/visual data on the move
EDGAR GO
´
MEZ CRUZ
This article presents an outline of the concept
‘Trajectory’. I propose to understand trajectory not only
as a trace of movement in a path but also as a working
concept to reflect on the possibilities of visual/digital
data collection for ethnographic research on the move.
Images, I argue, along with some digital affordances
such as metadata and GPS, can be a powerful device for
ethnographic enquiry and a useful tool for reflexivity if
used by making sense of the randomness of everyday
mobility. The concept of ‘Trajectory’ seeks to reflect on
the relationship between four elements: mobility, visual
data, digital methods and reflexivity, focusing on the use
of the mobile phone as a tool to engage with these
elements while reflecting on them. The concept of
trajectories is intended to establish a dialogue with that
of the flâneur in de Certeau’s and Benjamin’s work and
with some current approaches to visual/digital
ethnography, especially those related to movement and
senses, art and ethnography and mobilities and locative
media.
INTRODUCTION
Many years ago I was taking a walk with a friend along a
Mexican beach. We were enjoying the scenery while talking
about everything and nothing. I noticed that, from time to
time, my friend picked up small stones from the sand and
put them into her purse.
‘What are you doing?’ I asked.
‘You’ll see’, she replied.
When we came back to the house, while having a drink and
continuing the conversation, she threw all the rocks into the
sink, patiently cleaned them and grouped them by colour,
size and shape. I was observing her with curiosity while she
took a clear glass jar and put the stones in a very aesthetic
and delicate order forming a single unit that resembled a
sculpture. Suddenly, the randomness of the rocks’ shapes
and colours became an ordered pattern, as if she was putting
together parts of a cohesive puzzle. She filled the jar with
water, put the lid on and handled it to me by saying ‘Here, a
little gift so you can always remember our walk’. And I did.
Every time I saw that jar in my house, I remembered the
landscape, the conversation, the weather and even specific
moments when my friend picked up some of those rocks.
The jar became a material reminder of our walk – a single
object that comprised our entire trajectory.
This article presents an outline of the concept ‘Trajectory’.I
propose to understand trajectory not only as a trace of
movement in a path but also as a working concept to reflect
on the possibilities of visual/digital/mobile data collection for
ethnographic research. Images, I argue, along with some
digital affordances such as metadata and GPS, can be a
powerful device for ethnographic enquiry and a useful tool
for reflexivity if used by making sense of the randomness of
everyday mobility. This approach is aligned with a
multisensory turn in visual studies that understands the
‘sensoriality of images as something that is generated
through their interrelatedness with both the persons they
move with and the environments they move through and are
part of’ (Pink 2011, 4) and the emergence of innovative
digital and visual methods (Favero 2014; Parmeggiani 2009;
Jungnickel and Hjorth 2014; Lury and Wakeford 2012; Bates
2014).
While visual data have become more or less accepted as part
of anthropological (and sociological) research, digital
technologies are increasingly becoming central in the data
gathering of all sorts of disciplines (Berry 2012; Meyer and
Schroeder 2009). Nevertheless, there still seems to be a gap
when merging both the visual and the digital in a
comprehensive way. In that sense, there’s one device that
represents a convergence of many of the possibilities of both
the visual and the digital: the mobile phone. With the
ubiquitous use of smartphones in western urban societies,
the mobility and fluidity of social life and the increasing use
of technological mediations could open new paths for
ethnographic imagination. When using smartphones that
combine camera features, metadata recording and GPS
systems with different apps to store and organise data,
interesting possibilities for ethnographic work could be
discussed. These possibilities are not necessarily (only)
technical but they could also open epistemological
discussions, for example about our role as researchers, about
the construction of the field or our ethical standpoint.
There are many accounts of the use of smartphones for
social research that assume, to some extend, that they
Edgar Gómez Cruz has a background in media studies, sociology and anthropology and his interests are digital visual culture, digital ethnography and digital
photography. He has worked in Mexico, Spain, the UK and is currently in Australia.
Visual Studies, 2016
Vol. 31, No. 4, 335–343, http://dx.doi.org/10.1080/1472586X.2016.1243019
© 2016 International Visual Sociology Association