MANAGEMENT DYNAMICS Number 1 Volume 16 2016 Volume16 Number 1 2016 MANAGEMENT DYNAMICS Meenakshi Kukreja Rashmi Consumer’s Behaviour While Purchasing Apparels In Sale Period Suyash Bhatt Richa Bhatt Hubris of Fmcg Companies Shattered by Saffron Robed Man: A Strategic Management Perspective at Baba Ramdev’s Patanjali Ayurved Ltd. Issues in Management Education Among SFIS in Gujarat Mandeep Kaur Tina Vohra Investment Preferences of Women: A Comparative Study of Women Stock and Non Stock Investors Dhanya J.S. D. Kinslin A Study on Work Life Balance of Pharmacy College Teachers in Kerala Lalit Kumar Yadav Demographic Characteristics & Organizational Commitment: Studying Interaction Effect Among School Teachers Nidhi Srivastava Siddarth Singh Bist The Effects of in Store Music on Shopping Behaviour in a Retail Setting Ratul Kapoor Rashmi