Research Articles
Fighting Back Against Substance Abuse
Are Community Coalitions Winning?
Denise Hallfors, PhD, Hyunsan Cho, PhD, David Livert, MS, Charles Kadushin, PhD
Objectives: Federal initiatives continue to provide strong support for community antidrug coalitions,
but whether this approach actually reduces substance abuse is not clear. This paper
examines the strategies that coalitions in a large national demonstration program
(Fighting Back) chose to develop, the degree to which they implemented these strategies,
and evidence regarding their effects.
Methods: Coalition strategy implementation was coded and ranked for 12 Fighting Back sites. Effect
sizes (intervention over time) for outcomes related to substance use, alcohol and other
drug treatment, and community/prevention indicators were also ranked by site. Using
rank order correlation, three directional hypotheses compared strategy dose to outcomes.
Results: None of the hypotheses were supported. Strategies aimed at either youth or community/
prevention outcomes showed no effects, while strategies to improve adult-focused out-
comes showed significant negative effects over time, compared to matched controls.
Coalitions with a more comprehensive array of strategies did not show any superior
benefits, and increasing the number of high-dose strategies showed a significant negative
effect on overall outcomes.
Conclusions: Comprehensive community coalitions are intuitively attractive and politically popular, but
the potential for adverse effects must be considered. Efforts to evaluate implementation
processes as well as to correlate strategies with theoretically corresponding outcomes are a
critical but neglected aspect of prevention research.
Medical Subject Headings (MeSH): program evaluation, substance-related disorders,
public health, organizations, primary prevention (Am J Prev Med 2002;23(4):237–245)
© 2002 American Journal of Preventive Medicine
Introduction
F
ederal policy continues to provide strong support
for community antidrug coalitions. The federal
government spent almost a half billion dollars
during the 1990s to support local coalitions through
the Center for Substance Abuse Prevention’s (CSAP)
Community Partnership Program and subsequent
Community Coalition Program.
1
Since 1997, the Office
of National Drug Control Policy has funded 464 anti-
drug coalitions with an additional $95 million, and the
president’s 2002 budget request would double funding
for community antidrug coalitions to $350 million over
5 years, including an $11 million increase in 2002.
2
The
private sector has also invested heavily in antidrug
coalitions. The Robert Wood Johnson Foundation
(RWJF) launched Fighting Back, its largest demonstra-
tion program ever, to reduce demand for drugs
through community coalitions.
3
RWJF credits the Fight-
ing Back concept as the origin of federal initiatives.
Supporting the activities of local coalitions is both
intuitively attractive (bringing the community together
to address local problems) and politically popular
(spreading the money around). What is not clear is
whether coalitions actually reduce substance abuse.
This article presents data on the Fighting Back pro-
gram, including the strategies that the coalitions chose
to develop, the degree to which they implemented
these strategies, and evidence of their effects. It also
provides conclusions and recommendations about ways
to improve the efforts of antidrug coalitions. This study
is unique in categorizing the strategies that communi-
ties developed to reduce substance abuse and correlat-
ing strategy dose with corresponding outcomes.
Fighting Back followed several large-scale community
trials for chronic disease prevention that had enormous
From the Pacific Institute for Research and Evaluation (Hallfors,
Cho), Chapel Hill, North Carolina; Social/Personality Psychology
Program, Graduate Center, City University of New York (Livert), New
York, New York; and Brandeis University (Kadushin), Waltham,
Massachusetts
Address correspondence and reprint requests to: Denise Hallfors,
PhD, Pacific Institute for Research and Evaluation, 1229 E. Franklin
St., 2nd Floor, Chapel Hill, NC 27514. E-mail: hallfors@pire.org.
Information for full text of this article is available via AJPM Online
at www.ajpm-online.net.
237 Am J Prev Med 2002;23(4) 0749-3797/02/$–see front matter
© 2002 American Journal of Preventive Medicine • Published by Elsevier Science Inc. PII S0749-3797(02)00511-1