International Journal of Technology Diffusion, 6(1), 61-75, January-March 2015 61 Copyright © 2015, IGI Global. Copying or distributing in print or electronic forms without written permission of IGI Global is prohibited. ABSTRACT Social networks are virtual communication sites that allow its participants to connect, building relationships, and collaborate on social issues. It became part of our lives and spread rapidly among youth. Young people join these sites to keep strong relationships with friends and to make new ones. Therefore, it is important to investigate the factors that inluence the intention to use social networking sites (SNSs) to gain better position in the social reform among young people. This study developed an integrated theoretical model which has ive major factors that predict the intention to use SNSs. An empirical test was conducted, where a sample of 302 university students and an instrument containing 27 items was used. The results provide consistent evidence that all hypothesized positive associations exist except for the isolation variable. After taking into account different demographic and attitudinal variables, Facebook use still predicted respondents’ social reform. The future work might focus on a speciic context such as the effects of using social networks on education, and focus on students’ environment in education and the inluence of social network. Detailed results, conclusions and future work are stated in later sections. The Role of Social Networking in the Social Reform of Young Society Emad Abu-Shanab, Yarmouk University, Irbid, Jordan Mushera Frehat, Al-Qassim University, Al-Qassim, Saudi Arabia Keywords: Social Networking Sites, Social Reform, Technology Adoption, Young Society 1. INTRODUCTION In the current era, the social networking or “social media” like Facebook, and Twitter has become part of our lives especially young stu- dents. It is like one of the information media as television, newspaper, and radio but it is more than sharing information it has facilitated the creation and exchange of ideas quickly and widely than other media. Social networking sites are the most popular Internet communication forms among teenagers and young adults. It’s a virtual communication that enables its users to make/ view public or semi-public profiles (Subrahmanyam et al., 2008). The biggest motivation to young people is to keep strong relationships with friends and to make a strong relation with new acquaintances (Valenzuela, Park & Kee, 2009). DOI: 10.4018/IJTD.2015010104