1 ISSN 0972-9658 DIAS Technology Review THE INTERNATIONAL JOURNAL FOR BUSINESS AND IT Vol.5 No.2 #10 www.dias.ac.in OCTOBER 2008- MARCH 2009 DELHI INSTITUTE OF ADVANCED STUDIES Plot no.6, Sector 25, Rohini, Delhi 110085 Tel.: 011-27932742/27934011/27934400, email: dias@dias.ac.in , diasedu@vsnl.com ARTICLES Total Quality Management in Small and Medium Scale Manufacturers: Development of Measurement Instruments Deepak Subedi, Uday Tate, Suneel Maheshwari A Lucrative Export - Engineering Education: Down Under D Ross, H Ku, P Penfold The Technology Acceptance Model: The Effect of Agreeability Emad Abu-Shanab, Michael Knight Building ‘Brand India’ Culturally Through Cinema Anagha Shukre Ph.D ABSTRACT Impact of Earning Announcement, Bonus Issue and Buy-Back on Equity Share Prices in India Vibha Dua BOOK REVIEW Retailing Management Ritu Bajaj Listed in Cabell’s Directory, USA